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Guy Mason
Head of Public Affairs and Responsibility for HEINEKEN UK
Professional Background
Guy Mason is an accomplished professional with extensive experience in public affairs and corporate communications. With a robust career spanning various leadership roles in significant organizations, Guy has made a remarkable impact in the sectors he has served. His previous roles include being the Head of Public Affairs and Responsibility at The HEINEKEN Company, where he spearheaded initiatives focused on corporate responsibility and engagement with stakeholders. At The Morrisons Foundation, he held the position of Director, contributing to the foundation's mission of delivering positive social impact in communities.
Prior to these roles, Guy exhibited leadership as the Head of Corporate Affairs for Star Pubs & Bars, entities under The HEINEKEN brand, where he was instrumental in managing corporate messaging and public image. He also led public affairs at Heineken UK, ensuring effective communication strategies were in place and strengthening relationships with governmental and organizational stakeholders. Guy's career also includes valuable experience as the Values and Ethics Manager at The Co-operative Bank plc, where he focused on ethical standards and corporate governance.
In the earlier chapters of his career, Guy built a solid foundation in public affairs with positions at Wm Morrisons Supermarkets PLC, where he was the Head of Corporate Affairs, Head of Government Affairs, and a Public Affairs Manager during his tenure. His commitment to corporate engagement and strategic communication guided him to play pivotal roles in shaping the public perception of these reputable organizations. He also gained experience as a Public Affairs Manager at Asda Stores Ltd, contributing to their government relations and public policy initiatives.
Throughout his career, Guy has been driven by the importance of corporate social responsibility, public affairs strategy, and stakeholder engagement. His extensive experience in both the private sector and charitable foundations has equipped him with a versatile skill set, enabling him to adapt and thrive in various environments.
Education and Achievements
Guy Mason's educational background is as impressive as his professional journey. He pursued an MLitt in Parliamentary Politics from the University of Stirling, an academic endeavor that enriched his understanding of political processes and governance. Alongside this, he completed a BA (Hons) in Politics with Film & Media Studies at the same institution, equipping him with a multifaceted perspective on political discourse and its representation in media.
Before embarking on his university studies, Guy attained a sound academic foundation during his GCSEs and A-Levels at King Edward VII School in Lytham. This early educational journey set the stage for his later accomplishments in higher education and his subsequent professional career.
Guy's academic pursuits have provided him with deep insights into the ever-evolving political landscape, allowing him to apply this knowledge effectively throughout his career in public affairs and corporate communication.
Achievements
Guy Mason is widely recognized for his contributions to corporate public affairs, stakeholder management, and ethical governance. His leadership roles in influential companies have been marked by his commitment to transparency, ethical standards, and corporate responsibility.
Within The HEINEKEN Company, Guy's strategies in public affairs not only enhanced the organization's reputation but also bolstered its responsibility initiatives, aligning with the company’s vision of creating a positive societal impact. He effectively communicated the challenges and achievements in corporate responsibility, driving the company towards a future of sustainable growth.
At The Morrisons Foundation, Guy played a crucial role in steering charitable programs that benefitted numerous communities, helping the foundation expand its outreach and influence for positive change. His dedication to community welfare and social responsibility has been a consistent theme throughout his career.
In summary, Guy Mason stands out as a leader in public affairs, combining an exceptional educational background with a rich tapestry of experience in corporate communications and responsibility. His dedication to fostering positive relationships between corporates and the communities they serve is evident through his impactful work in high-profile organizations.
Highlights
Fab event at the White Horse in Brixton tonight for the launch of the World’s First “Living Beer Tap” with the infectiously enthusiastic team from Toast Brewing - the beer brand that brews using surplus bread!
Well done Robert Wilson, Louisa Ziane, Charlie Markland and the team - as well as Roberta McKeown DipWSET and Paul Hunter from Star Pubs for the part they played.
And not forgetting the tech services team who make the beer flow so we could all enjoy it!
James Crampton Emmaline Rogers Josh Green The HEINEKEN Company
“Global problems cannot be solved at a national level". Opened by Innovation Zero Chair Sir Liam Fox MP, the NBCC Frontrunners' lunch, organised and hosted together with the excellent #InnovationZero Congress, brought together companies, politicians and stakeholders with a common understanding of the need for climate action.
The Netherlands British Chamber of Commerce also took the opportunity to present Sir Alok Sharma MP with the NBCC Sustainability Leadership Award. In his acceptance speech he stressed the importance of COP and emphasised the size of the goal by saying it will cost $125 trillion to get to a truly net zero economy - and will need a cutting of global emissions by 40% over by the next six years.
We partnered with the NBCC on the first Frontrunners’ Dinner in one of our pubs in #Glasgow during #COP26, so I was delighted to attend this 5th edition of the event. With thanks to Lyne Biewinga and her team.
#COP29 #sustainability The HEINEKEN Company
