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Hannah Day
B2B case study copywriter. Helping you turn your success stories into marketing gold.
Hannah Day is a versatile professional with a diverse educational background in management, film, theatre, design, history, and art.
She holds degrees in Management, Film, Theatre from Bristol Old Vic Theatre School and a Bachelor of Arts in Design, History, Art, Film from Sheffield Hallam University.
With experience in various organizations, Hannah has served as an Executive Assistant to high-ranking executives at Amaechi Performance Systems Ltd and Red Badger.
She has also worked in roles such as PA to the CEO, Events Manager, and Freelance Senior Coordinator for Events, Media, and Marketing for organizations like Cancer Partners UK and Teach First.
Additionally, Hannah has experience as a Photographic Assistant and Exhibition Manager at Oakley Akhtar Productions, showcasing her adaptability across different industries.
Highlights
It's truly lovely catching up with clients and hearing how my work has helped their business.
I met up with the brilliant Louise from LOULA BELLES on Monday. (I know, shock-horror, I left the house). A little while ago, Louise asked me to write a case study for her non-invasive aesthetics training academy.
Louise's students have enjoyed huge success launching their aesthetics businesses because of her education, guidance and mentorship, so it was a no-brainer that she used one of their stories as a marketing tool. Charlene Gayle was a joy to interview and Louise has told me that many students booked onto her academy as a consequence of reading this case study.
Charlene's journey is also a great example of how compelling emotion-led, anecdotal results can be. Yes, stats and metrics are important to chart impact but behind every business sits a person and their thoughts and feelings.
You simply can't beat a real-life human story (take that, AI!).
Don't underestimate the power of your customer success stories; make them work for you. Let me take your customer's words and craft one of the most valuable marketing tools your business needs.
Make 2024 the year your business benefits from case studies. Get in touch now.
Apart from a Swiss Army knife and petroleum jelly, it's rare for anything you buy to be multi-purpose these days.
Which is another reason why I won't stop talking about why case studies are so important for your business.
Repurposing your case studies is the low effort, high ROI way to grow your business during uncertain times — or any time.
You can use them in a whole host of places, such as: 💻Website homepage 📨Emails ⌨️Newsletters 📖Blogs 🎙️Podcasts 💰Sales pitches and presentations 🪩Events (virtual or in-person)
If you'd like to know more, DM me and I'll show you how case studies are your marketing Vaseline. (I've written an ebook with loads of case study hacks, it's not a dodgy video)
