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Hannah Maltby

Marketing Leadership - Commercial Strategy & Alignment - Account Based Marketing -

Hannah Maltby is a seasoned marketing professional with extensive experience in the tech industry. She currently holds the position of Head of Demand Generation at The Access Group, a role she started in November 2023.3 Prior to this, Hannah served as the Global Head of Field Marketing at Redgate Software, where she played a crucial role in aligning sales and marketing strategies.1

With a strong background in account-based marketing (ABM), Hannah has held various key positions at Redgate Software, including Regional Accounts Based Marketing Manager for APAC & EMEA and Account Based Marketing Manager for the US. Her experience also includes roles as Marketing Manager at the University of Cambridge and Marketing Manager for Europe & Africa at Vision Critical.

Hannah is known for her expertise in:

  1. Marketing leadership
  2. Commercial strategy and alignment
  3. Account-based marketing

She holds a 2:1 degree in Advertising and Marketing from Coventry University. Hannah is a strong advocate for the essential alignment between sales and marketing teams, emphasizing their role in revenue generation and business growth.1

In her professional capacity, Hannah has contributed to industry discussions on B2B marketing strategies, including nurturing strategies and the evolution of marketing approaches.4 She has also shared insights on creating strong alignment between sales and marketing teams, focusing on shared metrics like pipeline generation and revenue.1

Hannah maintains an active presence on LinkedIn, where she shares her thoughts on marketing strategies and professional development.25

Highlights

Jan 25 · adzact.com
Boosting B2B Engagement & Creativity: Insights from Hannah Maltby
Sep 10 · builtinaustin.com
How To Create Strong Alignment Between Sales and Marketing ...
How To Create Strong Alignment Between Sales and Marketing ...

Related Questions

What are Hannah Maltby's key achievements at Redgate Software?
How did Hannah Maltby transition from the University of Cambridge to Redgate Software?
What strategies does Hannah Maltby use for aligning sales and marketing teams?
Can you provide examples of successful campaigns led by Hannah Maltby?
What is Hannah Maltby's approach to account-based marketing?
Hannah Maltby
Hannah Maltby, photo 1
Hannah Maltby, photo 2
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Location

United Kingdom