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Hannah Redmond, MBA

Co-Founder, Happy Box (#53 2022 Inc. 5000)

Hannah Redmond is an accomplished entrepreneur and marketing strategist, currently serving as the Co-Founder and Chief Strategy Officer of Happy Box, a customizable gifting platform she co-founded in 2017. Based in the New York City Metropolitan Area, Redmond has over 15 years of experience in marketing strategy, particularly within e-commerce and digital marketing sectors.12

Education

Hannah holds a Master of Business Administration (MBA) from Rutgers Business School, where she graduated in 2012 with a concentration in marketing. She also has a Bachelor of Arts degree in Public Relations from the University of Maryland. Further enhancing her business acumen, she completed the Advanced Management Program at Harvard Business School Executive Education and a Certificate Program in Agile Development at the University of Virginia Darden School of Business.23

Career Path

Before launching Happy Box, Redmond held various significant roles:

  • Director of Content Strategy & Social Media at Casper (2019-2020), where she developed content strategies and managed social media platforms.
  • VP of Consumer Engagement Strategy at The Marketing Arm (2018-2019), focusing on social strategy for major accounts.
  • She also worked as a Course Designer and EMBA Instructor at Thomas Edison State College, where she created a curriculum on social media for Executive MBA students.23

The idea for Happy Box originated from a personal experience when Redmond wanted to send her sister a care package during a difficult time. This led to the realization that there was no easy way to create customized care packages online, prompting her to develop Happy Box with her sister, Ariel.35

Achievements

Under Redmond's leadership, Happy Box has gained significant recognition, including being ranked No. 53 on Inc.'s list of the fastest-growing private companies in 2022, with remarkable revenue growth during the COVID-19 pandemic.36 The company emphasizes customization and convenience in its offerings, allowing customers to create personalized care packages with various gift options.5

Redmond is committed to community engagement and philanthropy, pledging a portion of sales to charitable causes through Happy Box's business model. Her entrepreneurial journey reflects her dedication to innovation and customer satisfaction in the gifting industry.46

Highlights

Aug 20 · happyboxstore.com
Fun Facts About Happy Box
21 Personalized Gifts Sure to Delight Anyone in Your Life - The Wall Street Journal
21 Personalized Gifts Sure to Delight Anyone in Your Life - The Wall Street Journal
Jul 30 · theorg.com
Hannah Redmond, MBA - Co-Founder & Chief Strategy ...
The 12 Best Gifts for New Dads - Buy Side from WSJ - The Wall Street Journal
The 12 Best Gifts for New Dads - Buy Side from WSJ - The Wall Street Journal
MBA alumna realizes dream of being an entrepreneur as ...
Jan 27 · entreprenista.com
In Conversation with Hannah Redmond & Ariel ...
In Conversation with Hannah Redmond & Ariel ...

Related Questions

What inspired Hannah Redmond to co-found Happy Box?
How did Hannah's experience at Rutgers Business School influence her career?
What challenges did Hannah face while building Happy Box?
How does Hannah's background in marketing strategy benefit Happy Box?
What are some key strategies Hannah has implemented at Happy Box?
Hannah Redmond, MBA
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Location

New York City Metropolitan Area