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Harald Schrefl

DIGITAL SALES Insider: 🛒E-Commerce, 👨💼Lead-Generierung

Professional Background

Harald Schrefl is a seasoned expert in the dynamic field of online marketing, specializing in search ads across platforms such as Google, Bing, and Amazon, as well as social media advertising strategies on sites like Facebook, LinkedIn, and XING. With an impressive career spanning over 20 years, Harald has honed his skills in web analytics using tools like Google Analytics, focusing on conversion optimization that significantly enhances performance metrics and returns on investment for various enterprises.

As the owner of WebShop Marketing Austria, Harald leads a dedicated team that focuses on providing tailored solutions for e-commerce businesses looking to bolster their online presence through targeted marketing strategies. His profound understanding of both search and social media advertising allows him to create impactful campaigns that resonate with audiences and drive conversions.

Before establishing his agency, Harald served as a speaker and trainer at WebPerfect Online Marketing, sharing his valuable insights and strategies with aspiring marketers and business owners. His past experience as the owner of WebPerfect Online Marketing equipped him with a comprehensive perspective on business growth and client relations, further solidifying his position as a thought leader in the online marketing community. Harald also served as the online marketing manager at Zurich Insurance Austria, where he drove innovative marketing initiatives that amplified the company's reach and boosted engagement among target audiences.

Education and Achievements

Harald's educational journey began at HAK Krems, where he gained foundational knowledge that would set the stage for his illustrious career in online marketing. While specific details of his coursework may not be widely known, his practical experience through the years has undoubtedly filled in any gaps, allowing him to apply his knowledge effectively in real-world scenarios.

Throughout his career, Harald has achieved significant milestones by adapting to the ever-evolving landscape of online marketing. His expertise in search and social media ads is complemented by a strategic approach to data analysis, ensuring that every campaign he oversees is informed by insightful metrics.

Harald has consistently remained abreast of industry trends, making him a go-to expert for businesses aiming to refine their digital marketing strategies in competitive markets. His ability to interpret data from tools like Google Analytics has propelled numerous businesses toward achieving their online goals, establishing him as a trusted partner for organizations seeking growth and visibility in the digital domain.

Achievements

  • Owner of WebShop Marketing Austria, focusing on optimized marketing solutions for e-commerce.
  • Formerly gave talks and provided training at WebPerfect Online Marketing, contributing to the professional development of others in the industry.
  • Successfully managed online marketing strategies at Zurich Insurance Austria, significantly enhancing the company’s online presence and engagement.
  • Developed innovative ad campaigns that resulted in improved ROI for a diverse range of clients in various sectors, showcasing his adaptability and keen understanding of audience targeting.
  • Played a pivotal role in educating businesses on the importance of conversion optimization and web analytics, empowering them to make data-driven decisions that lead to success.

tags':['Search Ads','Social Media Ads','Web Analytics','Conversion Optimization','Online Marketing','Google Analytics','Digital Marketing Expert','E-commerce Solutions','Marketing Training','Industry Speaker','Brand Engagement','ROI Improvement'],

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Harald Schrefl
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Location

Krems an der Donau, Lower Austria, Austria