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Heather Blank

Experienced Product & GTM Leader For High-Growth SaaS Companies

Heather Blank is the SVP of GTM Strategy and Partnerships at Iterable, a position she assumed in 2024.1 With over 20 years of experience in scaling and innovating go-to-market strategies for high-growth MarTech and AdTech SaaS companies, Heather brings a wealth of expertise to her role.13

Prior to joining Iterable full-time, Heather served as a Product Marketing and GTM Strategy Advisor for the company from July 2021.3 Her career history includes significant positions such as:

  • SVP Data Solutions at Revenue Vision Partners (2021-2022)3
  • SVP, Commercialization at MediaMath (2019-2020)3
  • GM, Data Products at MediaMath (2016-2019)3
  • Vice President roles at Oracle and Datalogix3
  • VP, Marketing Success and Innovation at Responsys3

Heather's expertise spans product marketing, go-to-market strategies, data solutions, and digital marketing. She has worked with clients in various sectors, including retail, financial services, and adtech, to develop data monetization strategies and effective marketing approaches.3

At Iterable, Heather is responsible for driving the company's go-to-market strategy and managing partnerships. Her role involves leveraging AI-powered customer engagement platforms to enhance marketing effectiveness.2

Heather holds a BA from the University of Arizona.1

Related Questions

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Heather Blank
Heather Blank, photo 1
Heather Blank, photo 2
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Location

Carlsbad, California, United States