Sign In

Heidi Browning Pearson

Senior EVP and Chief Marketing Officer at National Hockey League

Heidi Browning Pearson is a senior digital marketing and advertising executive with over 20 years of experience in the industry. She is passionate about digital marketing and is dedicated to achieving peace, love, and ROI in her career.

Heidi has a strong background in managing marketing and media teams of varying sizes and handling 8-figure P&Ls. She has contributed significantly to achieving $1 billion in revenue, especially in mobile and audio monetization.

Her expertise spans across consumer and B2B marketing, digital advertising, social media, consumer insights, measurement, and category experience in industries like music, entertainment, electronics, telco, education, finance, CPG, and retail.

Heidi Browning Pearson has also given a Ted Talk on 'Harnessing Your Positivity Quotient' and serves on industry boards such as the Ad Council, AAF (Vice Chair West Coast), and Digital Ascendants. She has been recognized in various capacities, including Forbes World's Most Influential CMOs, AdWeek Most Powerful Women in Sports, and Billboard's 50 Most Powerful Women in Music.

She holds a Bachelor's Degree in International Relations and Affairs from the University of Colorado Boulder and has held key roles in organizations like the National Hockey League, Pandora, Universal McCann, Myspace, Organic, Nine Dots, and Kaplan Test Prep.

Highlights

Dec 4 · linkedin

Join me to welcome the new class of NHL Power Players! This program provides a platform and voice to these incredibly talented and passionate young minds. We’re listening! #ourfutureisbright #sportsmarketing #genzmarketing #genz

Oct 11 · linkedin

And just like that… it’s my 7 year anniversary National Hockey League (NHL)! Who knew that a digital nerd would make it in the sports world? I wake up every day with respect for my amazing team, gratitude for our passionate fans, and a relentless focus on driving results. But the best part of my job is inspiring young girls and women to pursue their dreams to be in the C-suite. Go for it! Our future is bright!

Heidi Browning Pearson
Add to my network

Location

San Francisco, California, United States