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Holly Rawlinson

C-level strategist. Transformational leader. Passionate about advancing people and projects. Strive to use my time to accomplish things of value. Always rethinking and unlearning.

Holly Rawlinson is a distinguished marketing and consumer products leader with a rich history in major entertainment, digital, brand, and gaming companies.

Her successful career includes pivotal roles at Mattel, Ubisoft, Pokemon, and Viacom, where she has been instrumental in driving revenue and enhancing brands.

Notable achievements include leading the relaunch of Pokemon in the US and LATAM, revitalizing merchandise and entertainment divisions, and establishing the Consumer Products program at Ubisoft.

With a passion for storytelling and brand-consumer connections, Holly excels in leveraging marketing, promotions, merchandise, and strategic partnerships to create engaging campaigns.

She values the blend of art and science in business, emphasizing the importance of data-driven decision-making alongside innovative marketing strategies.

A versatile and inquisitive leader, Holly thrives on developing new ventures, fostering growth in established businesses, and fostering collaborative environments.

Her skill set encompasses a wide array of specialties including strategy development, strategic partnerships, executive leadership, P&L management, e-commerce, consumer insights, digital marketing, advertising, social media marketing, public relations, contract negotiation, licensing, retail development, product development, and sales.

Education-wise, Holly pursued a BA in Economics and Government from Mills College and an MS in Industrial Organization from The London School of Economics and Political Science (LSE).

She has held various key positions such as GM Partnerships and Wholesale at Spirit Halloween, Chief Member at Chief, VP/Head of Marketing and Merchandising at Fandango, President at The Name Game, Head of Consumer Products and Publishing at Ubisoft, among others.

Holly Rawlinson's ultimate joy lies in collaborating with creative minds towards common goals, making her a valuable asset in any team or project.

Holly Rawlinson
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Location

New York City Metropolitan Area