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Huw Griffiths

Passionate about growing people, teams and businesses

Professional Background

Huw Griffiths is a seasoned digital marketing professional with a specialization in nurturing high-performance teams. With a career that has rapidly evolved, Huw thrives on working with motivated, intelligent individuals who share a commitment to achieving ambitious goals. His journey began in a performance-driven programmatic advertising agency, where he gained critical experience in harnessing data to guide customer-centric strategies. Over the years, Huw has transitioned into leadership roles, currently serving as a Strategic Business Partner at Google, where he collaborates with top-tier clients to deliver incredible digital experiences.
At Accordant, which is part of the Dentsu Aegis Network, Huw held multiple influential roles, including General Manager, Director of Client Services, and Optimization Director. In these positions, he successfully built and led a team of over 60 talented professionals, empowering them to create substantial value for their clients through innovative marketing solutions. Huw's leadership is defined by his belief in transparency, flexibility, and a supportive culture that facilitates both individual and collective growth.

Education and Achievements

Huw's academic foundation is solidly built with a Bachelor of Commerce, majoring in Marketing and Management, from the prestigious University of Otago. He further expanded his knowledge and skills at University College Dublin, studying the same fields. This educational background has played a key role in shaping his innovative approach to digital marketing.
His notable professional milestones include transforming the operational frameworks of marketing teams and leading initiatives that significantly enhance customer experience, aligning closely with today’s data-driven market landscape. His journey reflects a unique blend of strategic thinking, empathetic leadership, and a drive for continuous improvement.

Achievements

Huw has consistently demonstrated his ability to lead successful projects that have garnered attention and admiration within the industry. His tenure at Adobe as an Account Director and Account Manager prepared him for the challenges of leading large teams and complex marketing operations. His time spent at Downstream Marketing as an Account Executive laid the groundwork for his exceptional client management skills, ensuring that he remains focused on delivering value and results for clients. Huw’s ability to build cohesive teams while maintaining a personalized touch with clients has earned him recognition as an influential leader in the digital marketing arena. His passion for understanding diverse perspectives allows him to motivate and inspire those around him, making every project a collaborative success. By prioritizing collective achievements over individual accomplishments, Huw fosters a team dynamic that leads to consistently outstanding outcomes.

tags':['Digital Marketing','Team Building','Leadership','Client Services','Data-driven Strategies','Programmatic Advertising','Customer Experience','Marketing Management','Google Partner','Dentsu Aegis Network','Adobe Expertise'],

Huw Griffiths
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Location

Greater Sydney Area