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Huw Griffiths
Director - New Verticals ANZ at Afterpay
Professional Background
Huw Griffiths is an accomplished professional with extensive experience in the financial services and e-commerce sectors. Throughout his career, Huw has held key roles in various reputable organizations, effectively blending his deep knowledge of commercial sales and strategic operations with his unique personality and emotional intelligence. Currently, he serves as the Director of New Verticals ANZ at Afterpay, where he focuses on expanding the company's reach in the Australian market. This position showcases his ability to innovate and adapt in an ever-evolving industry.
Prior to his tenure at Afterpay, Huw made significant contributions as the Head of Commercial and Sales ANZ at Klarna, a prominent global payments provider. His time at Klarna was marked by his strategic insight and ability to foster meaningful relationships with clients, ensuring that their needs were met while driving sales growth. Huw’s extensive background includes roles such as Head of Strategic Sales at Fat Zebra/Cloud Payments, where he played a crucial role in developing sales strategies that effectively engaged merchants and enhanced their payment processing solutions.
His earlier career at National Australia Bank (NAB) saw him assuming multiple leadership positions, including Director of E-Commerce and Merchant acquiring, where he streamlined processes and enhanced the customer experience for countless clients. His work as an Associate Director allowed him to delve deeper into the complexities of e-commerce, positioning him as an expert in merchant acquisition strategies.
Additionally, Huw worked as a Business Development Manager at Bankwest and as a Relationship Manager at CommSec, where he further honed his relationship-building skills, ensuring that he consistently delivered exceptional service to his clients. His foundation in banking and finance also includes a strong legacy at the Royal Bank of Scotland Group as an Adviser/Relationship Manager, where he developed financial advisory services that catered to a diverse clientele. Huw's proficiency in these roles emphasizes his commitment to fostering solid client relationships and promoting business growth.
Education and Achievements
Huw Griffiths obtained a degree in Hospitality Management from Loftus College, equipping him with critical skills in customer service, management, and operational efficiency. This educational background laid the groundwork for his career, enhancing his natural ability to connect with individuals while ensuring a high level of service excellence.
An early career highlight for Huw was his role as a Senior Consultant at Sirius Technology, where he provided insightful solutions to technology-related challenges in the financial sector. Additionally, his leadership experience at PHD Marketing (Optus) as a Team Leader further demonstrates his ability to manage teams effectively and drive marketing strategies successfully.
Achievements
Throughout his distinguished career, Huw has achieved numerous milestones that reflect his dedication to both personal and professional excellence. His tenure at Klarna, where he significantly improved commercial performance, exemplifies his capability to lead teams towards achieving strategic business objectives. Furthermore, his success in the e-commerce domain at NAB positioned him at the forefront of merchant acquiring solutions, showcasing his ability to navigate complex challenges within the rapidly changing financial landscape.
Huw's approach to relationship management is characterized by his authentic commitment to fostering partnerships, indicative of his emotional intelligence. He adeptly uses these relationships to drive business success and ensure that his clients receive tailored solutions that cater to their specific needs. His natural ability to relate to clients and colleagues alike has been pivotal in his career advancements and successes.
Connections with Industry Trends
As Huw Griffiths progresses in his career, he continually stays abreast of the latest trends in e-commerce and financial services, a testament to his dedication toward personal growth and professional development. His leadership roles have often placed him at the intersection of innovation and customer service, allowing him to contribute significantly to industry discussions and developments.
Huw's successful career across various sectors, including retail payments, e-commerce, and financial services, highlights his adaptability and commitment to success. His diverse experience across organizations like Klarna and Afterpay has equipped him with a unique perspective on consumer behaviors, market dynamics, and the importance of digital transformation in today's economy.
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