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Ibrahim Ozturkcan

EIR, Growth & Data at Lean Scale

Ibrahim Ozturkcan boasts over 20 years of experience in various digital leadership roles, specializing in digital marketing, social media, apps, web analytics, and brand partnerships.

He is credited with introducing 'Black Friday' to Turkey, achieving remarkable success and setting records in performance metrics year after year, even surpassing European averages.

During his tenure at Turkey's largest Internet business, Ibrahim led a team where 14 out of 20 top E-commerce business digital marketing managers were nurtured.

As the founder of Facebook CPAS (Collaborative Performance Ads), his innovative approach has been globally recognized, contributing to over $190 billion in revenue and dominating FMCG performance marketing.

Ibrahim has played pivotal roles in providing crucial feedback to major tech giants like Google and Facebook, influencing the development of products like Google Manufacturer Center.

Managing digital marketing budgets exceeding $1 billion across 50+ countries, Ibrahim has led numerous successful projects and partnerships, garnering industry awards and accolades.

His contributions extend to academia, spearheading digital education initiatives that have impacted over 500 students in the industry.

With a diverse professional background and a focus on growth and data, Ibrahim has held key positions such as Entrepreneur In Residence at Lean Scale, and Growth Advisor at VenueX, among others.

Ibrahim Ozturkcan
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Location

Istanbul, Turkey