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Inge Mur

Owner & Founder of Bobbie & Sterre

Inge Mur is a strategic advisor and product/portfolio manager with over 10 years of experience in Product/Service Development, Innovation, and (online/digital) Strategic Marketing in the ICT, Industry, and Energy sectors.

She has recently founded her own business focused on high-quality secondhand children's clothing, aiming to promote sustainability by encouraging people to use good quality items for longer, with a focus on aesthetics and trust.

Inge's expertise lies in developing and implementing (online/digital) marketing and service propositions using Agile methodologies and the value proposition/business model canvas, with a focus on MVPs and rapid innovation processes.

As a visual thinker, she excels at making long-term goals tangible and achievable, utilizing roadmaps, building blocks, storylines, and requirements to drive progress.

Known for her innovative spirit, Inge explores concepts like Internet of Things, digital solutions, and Artificial Intelligence, always with a customer-centric approach.

She is a charismatic leader who enjoys initiating and building projects, with skills in project management, business case development, budgeting, and stakeholder engagement.

Inge values teamwork, quality, and results, balancing a strong focus on outcomes with a keen awareness of human potential and effective communication to foster collaboration.

Her educational background includes a degree in Business Administration from the University of Groningen, with a diverse professional history encompassing roles in marketing, business development, and corporate communication at organizations like Nuon, Ordina, T-Mobile, Philips, and Clockwork.

Inge has also engaged in personal endeavors such as a sabbatical for family travel in Canada and America, showcasing her holistic approach to life and work.

Inge Mur
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Location

De Bilt, Utrecht, Netherlands