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Ira Rubenstein

Multifaceted and innovative President and Senior Executive that creates groundbreaking and innovative digital products and services. CMO | CDO | COO | CEO

Ira Rubenstein is a Senior Leader and accomplished Executive with over 20 years' experience in P&L management, business strategy, change management, brand building, and technology-based marketing.

Known for his motto "Strategic Vision and Tactical Execution," Ira describes himself as a versatile 'Swiss Army Knife' Executive who excels in refreshing brands, designing innovative marketing strategies, developing apps, leveraging social media for success, and launching digital services.

He is a positive leader who fosters team creativity and aligns goals with individual passions, believing in the power of collective focus and collaboration.

Ira's career highlights include spearheading the successful launch of TV-on-Demand service Passport, innovating a Kid Games App with millions of downloads and users, co-creating the popular KIDS 24/7 broadcast channel, refreshing and relaunching the PBS Brand for the digital age, and introducing Marvel Digital Comics on the iPad.

His educational background includes an MFA in Motion Pictures Producing from the Peter Stark Program at the University of Southern California, a BS in Management Science from UC San Diego, and a High School Degree from Mounds View High.

He held various leadership positions in prestigious organizations such as Adjunct Professor at American University - Kogod School of Business, Chief Digital and Marketing Officer at Public Broadcasting Service, CEO at MeeMee Media Inc., and Executive roles at Marvel Entertainment, 20th Century Fox, and Sony Pictures Entertainment.

Ira Rubenstein's skill set includes P&L management, business strategy, change management, brand building, technology-based marketing, team leadership, brand refreshment, app development, social media marketing, digital distribution, and creative strategy.

Highlights

Sep 25 · Variety
Producers Guild of America Unveils PGA Innovation Award - Variety
Sep 19 · Variety
PBS Names Ira Rubenstein Chief Digital and Marketing Officer - Variety
Ira Rubenstein
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Location

Arlington, Virginia, United States