Sign In

Irina Yakubenko

Executive Communications Lead for IBM SVP & CMO

Irina Yakubenko is a prominent figure in the field of executive communications, currently serving as the Executive Communications Lead for the Senior Vice President and Chief Marketing Officer (CMO) at IBM. Her career at IBM spans over a decade, beginning as an information developer where she focused on technical documentation for Fortune 500 companies. She later transitioned to marketing, where she became the communications lead for the CMO, contributing significantly to IBM's brand strategy and communications efforts across Europe, the Middle East, and Africa (EMEA) .12

Yakubenko's educational background includes a degree in Political Science from Case Western Reserve University (CWRU), where she graduated in 2014. During her time at CWRU, she was recognized with the Eva L. Pancoast Memorial Fellowship, which allowed her to study political culture at the National University of Kyiv .1

Before her current role at IBM, she held the position of Head of Brand and Social for IBM EMEA, making her one of the youngest members of the marketing leadership team in that region. Her work has been acknowledged with multiple awards, including three Chief Marketing Officer Awards from Adweek for her impactful contributions to IBM's marketing initiatives .12

In addition to her professional achievements, Yakubenko is also noted for her commitment to gender equity in leadership roles within organizations. Her insights and experiences contribute to discussions on improving women's representation in senior positions within corporate structures .2

Highlights

Alumni Spotlight: Irina Yakubenko - Department of Political Science
Alumni Spotlight: Irina Yakubenko - Department of Political Science
Mar 2 · instagram.com
#SpartanSweethearts Irina Yakubenko (CWR '14) and Scho Wolers ...
Feb 15 · case.edu
Spartan Sweethearts | The Alumni Association
Nov 9 · ibm.com
Turn input into impact with an AI-led marketing strategy - IBM

Related Questions

What are some of Irina Yakubenko's notable achievements at IBM?
How did Irina Yakubenko transition from IBM to Cartier?
What awards has Irina Yakubenko received for her marketing work?
What was Irina Yakubenko's role at IBM Europe, Middle East, and Africa?
How did Irina Yakubenko's education influence her career?
Irina Yakubenko
Irina Yakubenko, photo 1
Irina Yakubenko, photo 2
Add to my network

Location

New York, New York