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Isabelle Baas

Chief Digital, Data & Technology Strategy Officer, Starcom

Isabelle Baas is a highly experienced digital marketer with over two decades of expertise in digital media, data strategy, content marketing, and technology strategy.

She excels as a Senior Director, with a track record of managing multimillion-pound client portfolios and leading integrated media agencies.

Isabelle is an innovator known for developing market-leading digital media propositions and strategically overseeing accounts for notable brands like Lidl, Samsung, and Heineken, among others.

Her specialties include roadmap development, product innovation, SEO, social media, web analytics, PPC, and programmatic advertising.

Educationally, Isabelle pursued Bachelor's degrees in International Business from various institutions including Guangxi Teachers College and Middlesex University.

In her career journey, she has held key positions such as Chief Digital, Data & Technology Officer at Starcom, PublicisMedia, and Managing Partner - Digital, Data & Technology Strategy at the same organization.

Isabelle Baas brings a wealth of experience from roles at renowned companies like Tesco, T-Mobile International, and Motorola GmbH, showcasing her versatility in digital marketing and technology.

She is a motivated entrepreneur with a profound ability to communicate complex digital concepts in a straightforward manner, making her a seasoned professional in the industry.

Isabelle Baas
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Location

London, England, United Kingdom