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Jake Doering
Designer-Founder
Professional Background
Jake Doering is a multifaceted professional who has made significant contributions in the fields of design and entrepreneurship. As a seasoned multidisciplinary designer and founder, he is committed to addressing human-centric challenges through innovative design solutions. With a strong focus on enhancing human experiences, Jake aims to increase collective enjoyment, autonomy, and artistic expression in everyday life. His expertise spans product design, service design, brand design, and entrepreneurship, a testament to his adaptability and depth of knowledge.
Jake's career began with a robust foundation in cognitive psychology, which he studied at the University of California, Los Angeles (UCLA). His early interest in music not only fostered his creative side but also paved the way for his exploration of the psychological dimensions of human interaction with design. This unique blend of psychology and creativity has become a cornerstone of Jake's approach to design thinking, enabling him to craft solutions that resonate deeply with users.
Among his notable career milestones, Jake joined forces with a founding team spearheaded by a design school alumnus and received guidance from the esteemed David Kelley, a pivotal figure in the design domain. This early experience equipped him with the skills necessary to navigate and influence various stages of design and technology development. Throughout his career, he has provided invaluable support to numerous teams, helping them leverage design as a strategic asset. As both a freelancer and an early employee, Jake has collaborated with a diverse portfolio of technology companies, particularly those associated with Y Combinator, one of the leading startup accelerators globally.
Currently, Jake serves as the Head of Design at Marco, a platform dedicated to facilitating shared experiences. In this role, he channels his extensive knowledge and passion for design to elevate the user experience, ensuring that the platform remains at the forefront of innovation in its field. In addition to his role at Marco, he is simultaneously embarking on an entrepreneurial venture to develop a direct-to-consumer (DTC) brand aimed at transforming a universally acknowledged consumption ritual into an extraordinary experience.
Education and Achievements
Jake Doering's academic background is anchored in cognitive science, which he actively pursued at UCLA. His education has not only enriched his understanding of human behavior but has also provided him with insights that enhance his design methodology. By integrating psychological principles into the design process, Jake has developed a unique perspective that elevates his projects, ensuring they are not only aesthetically pleasing but also psychologically resonant.
In addition to his academic achievements, Jake has held several impactful roles across various organizations. He was the Founder and Creative Director at ujji, where he led initiatives that emphasized creativity and innovation in design. As the Principal Designer at doering.design, Jake solidified his reputation as a design specialist, delivering high-quality design solutions tailored to meet the needs of diverse clients.
In his former role as Design Lead at Clutter, a tech-savvy storage and logistics company, Jake developed strategies to enhance user interactions, making storage solutions more accessible and efficient. His role as Product Design Lead at Plato Design, Inc. allowed him to further hone his skills in crafting user-centered designs that are both functional and aesthetically pleasing. What stands out is Jake's stint as the Founding Designer at Cassette, where he contributed to a startup that eventually exited to Evernote, marking a significant achievement early in his career.
Achievements
Throughout his professional journey, Jake Doering has consistently demonstrated a commitment to excellence in design. His various roles have allowed him to not only innovate but also influence the broader design industry positively. His skills in design thinking and human-centered design have made significant impacts on the projects he has undertaken, leading teams towards novel solutions that delight and engage users.
Jake's role as an advisor at Marco Experiences showcases his versatility and willingness to share his expertise with emerging companies, helping them navigate the often complex landscape of design and innovation. He has become recognized as a design generalist, appreciated for his ability to build visions from concept to execution. His holistic approach to design is characterized by a deep understanding of both the technical and emotional aspects of user experience, ensuring that his solutions are comprehensive and impactful.
In conclusion, Jake Doering exemplifies what it means to be a modern multidisciplinary designer. With a vibrant background in cognitive psychology and an extensive career steeped in creativity and innovation, he continues to push the boundaries of design. Currently leading design initiatives at Marco while developing a novel DTC brand, Jake remains dedicated to improving the human experience through thoughtfully crafted design solutions. His journey is one of inspiration and impact, guiding others through his remarkable work and vision for the future of design.
