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Jakob Bak

Co-founder and Director, Adform

Jakob Bak is the co-founder and Chief Technology Officer (CTO) at Adform, the largest online marketing platform in Europe. Adform's platform is utilized by media agencies and prominent advertisers for planning, buying, and executing digital campaigns, resulting in the delivery of billions of ads daily. The integrated Data Management Platform of Adform aggregates actions on advertisers' websites and other digital touchpoints, offering valuable insights and control to end-customers like IKEA, HP, P&G, Telenor, and Toyota. With around 700 employees primarily based in Europe, Adform specializes in various areas including business management, application development, business strategy, ad serving, outsourcing, rich media, web analytics, and business intelligence (BI).

Jakob Bak
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Location

Frederiksberg, Capital Region, Denmark