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James Beechinor-Collins

CEO/EVP | Marketing Communications | Business Development and Growth | Corporate development and M&A

James Beechinor-Collins is the President of Early Rider Ltd, a UK-based company specializing in children's bikes and ride-ons. He was appointed to this role in April 2024, with the primary goal of driving the company's growth in the U.S. market and expanding its presence through new partnerships and market development strategies.124

Prior to his appointment, Beechinor-Collins had a background in marketing and public relations, which he is leveraging to enhance Early Rider's operations in the United States.23 His leadership is expected to play a crucial role in establishing the brand more firmly within the competitive U.S. cycling market.4

Highlights

Jul 25 · linkedin

Proud dad moment….

The excellent team at Loop - where our son Harry Beechinor has been working as a video editor this past year - picked up Small Agency Newcomer in the AdAge small agency awards.

Bravo Nick Gallo, Harry Beechinor and team!

Apr 2 · linkedin

New month, new week, new chapter.

I'm thrilled to begin working to support the team at Early Rider Ltd, a business dedicated to connecting kids with the environment around them. Early Rider makes a complete range of no-compromise bikes for kids, from babies through to teens.

The company's newest product is the Velio - a game-changing ride-on for babies that supports the development of balance, coordination and control.

This is a pivotal time for Early Rider as Velio reaches new customers across the US.

Saying goodbye to my colleagues at Highwire was bittersweet. It was tough to decide to leave such a terrific agency with brilliant people and clients.

I am forever grateful to Kathleen Gratehouse, Emily Call Borders, and Carol Carrubba for inviting me to be part of the Highwire journey and for all I have learned and experienced there over the last four years. Highwire is the best agency I have experienced, and I will miss all of my colleagues and clients dearly.

https://us.earlyrider.com/

#NewBeginnings #Leadership #EarlyRider #kidsBikes #Innovation

Related Questions

What is James Beechinor-Collins' background before joining Early Rider Ltd?
What are James Beechinor-Collins' main goals for Early Rider's US expansion?
How has James Beechinor-Collins' experience in marketing influenced his role at Early Rider Ltd?
What new markets is James Beechinor-Collins targeting for Velio?
How does James Beechinor-Collins plan to expand partnerships with retailers?
James Beechinor-Collins
James Beechinor-Collins, photo 1
James Beechinor-Collins, photo 2
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Location

New York, New York, United States