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James Courtney
CEO & Co-Founder of LUX Rewards & Lyfe | EntreConf's Young Entrepreneur of the Year | Insider’s 42under42 | RMI's 30under30 | Hurun's Future Stars
James Courtney is the Chief Executive Officer (CEO) of Lyfe, a technology company that focuses on enhancing wellbeing and facilitating rewards schemes. He has a diverse background in entrepreneurship and management, having founded LUX Rewards, a card-linked offers platform, and co-founded ChatTaxi, a chatbot for booking taxis. His career also includes roles as an AI Strategist at Filament AI and as a Junior Associate at PwC UK, as well as experience at Unilever and IBM UK.12
Education and Early Career
Courtney graduated with a BSc (Hons) in Business Administration from the University of Bath in 2017. He began his career as a Social Media Intern and progressed through various roles in consulting and business analysis before launching his ventures.12
Achievements
Under his leadership, LUX Rewards has partnered with major financial institutions to promote card-linked offers to over 95 million payment cards globally. The company has achieved significant revenue growth and secured multi-seven-figure investments to support its expansion into B2B enterprise solutions.12
Recognition
James has been recognized for his entrepreneurial efforts, being named among the top young entrepreneurs by various organizations, including RMI’s 30 Under 30 and Insider’s 42 Under 42.2
Highlights
Note to self: Networking is always better with a jazz band! 🎷
Incredible event hosted by Intuit QuickBooks celebrating the power of small (but growing!) businesses at the Home of Cricket.
Some killer presentations from Zuleika, Jolawn, Harry, Michael and more! Hosted by the Anthaeus - the king of partnerships 👑
The key takeaway - what used to be stressful, overwhelming and time-consuming for startups and small businesses, no longer needs to be! Whether that's email marketing with Intuit Mailchimp, accounting Intuit QuickBooks or collecting payments GoCardless.
And as a bonus, Fred "I never win anything" Sullivan won a spa day!
A milestone I never thought we'd reach... 🤩
As entrepreneurs, we're known for being ambitious (sometimes overly so 😅 ). But when covid hit and LUX's revenues plummeted to £0... even my ever-flowing bucket of self-belief didn't think we'd reach this milestone!
LUX has now rewarded £50million of transactions with cashback or reward points via our merchant offers. That's 7 zeros for those that are counting: £50,000,000!
With LUX growing at 365% year-on-year, I'm already looking forward to that £100m mark... watch this space #clo #cardlinking #cashback
A big thank you to the whole team Fred 👋 Ash 👋 Tom Michael Riccardo Alessandra Andrew Manvi Steffi Caio Ross -- 2024 is our year!
