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James Malins

SVP, Programmatic at Amobee

James Malins is the Senior Vice President (SVP) of Programmatic at Amobee, a digital advertising technology company. He has been with Amobee since June 2017 and is recognized as a digital media expert and industry thought leader. He has over 9 years of experience in digital media and technology, according to Amobee's blog, though other sources suggest his expertise spans up to 16 years.123

In his role, Malins focuses on programmatic advertising, which involves automated, data-driven ad buying and selling. His contributions have positioned him as an influential figure in the digital advertising industry.

Highlights

Dec 16 · linkedin

Connected TV is to media plans as salad is to lunch. Sometimes, it's your main course, sometimes, it's a side, and sometimes, you just don't want it at all.

I enjoyed catching up with Digiday and talking about how Linear and CTV do and don't fit together and how advertisers should think about it next year.

Jul 12 · linkedin

We started ACCESS under the belief that Independent and Regional Agencies are more innovative, more agile, and better positioned to bring new solutions to their clients.

Two years in, I believe this even more. The value they bring to their clients and their openness and willingness as a partner is one of the reasons they will push the industry forward even more.

I'm excited to have an article published in Ad Age that outlines 3 more reasons!

Related Questions

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James Malins
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Location

Greater San Diego Area