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James Poulter
CEO at Vixen Labs. VOICE Summit Programme Director, Change Expert and Professional Public Speaker
Professional Background
James Poulter is a dynamic and innovative leader in the field of voice technology, serving as the CEO and Co-Founder of Vixen Labs, Europe's premier consultancy and product studio specializing in voice and conversational AI technologies. Through Vixen Labs, James has established himself at the forefront of the voice technology movement, helping businesses leverage voice interfaces to enhance customer engagement. His expertise encompasses a broad range of emerging platforms including immersive AR/VR, 5G, and blockchain technology, which has enriched his approach to innovation and strategy consulting.
Prior to his current role, James played a pivotal part in transforming digital consumer interactions as the Head of the Emerging Platforms & Partnerships team at The LEGO Group. In this capacity, he sought out innovative technologies and forged strategic partnerships to build engaging digital experiences for LEGO's global audience. His leadership in exploring new platforms allowed for significant advancements in how LEGO connects with children and families worldwide.
Education and Achievements
James holds a Bachelor of Arts degree with 2:1 honors in Radio Production and Media Studies, which included a minor in Public Relations, from the University of Westminster. His academic background laid the foundation for his illustrious career in media and technology, enhancing his understanding of communication and strategic engagement.
From early on, James has tirelessly worked to advance the narrative around digital engagement in children’s media. As the Head of Social Media for LEGO’s safe social network for kids, LEGO Life, he played a key role in launching this innovative platform that has attracted over 2 million active users since its global rollout in 2017. The LEGO Life network stands out as the world's first global and secure social platform designed specifically for young audiences, allowing children to connect and share their creative content in a safe environment.
James’s professional trajectory includes significant tenures with some of the largest names in marketing and public relations, such as Edelman and Ogilvy. His experience spans the management of digital marketing initiatives and social campaigns across the EMEA region and beyond, working with high-profile clients, including Diageo, Unilever, Bose, PayPal, HP, and Adobe. Furthermore, he has held influential positions that allowed him to mentor and guide startups and charities, reflecting his commitment to community engagement alongside professional development.
Community Engagement and Leadership
Beyond his professional endeavors, James is deeply invested in community engagement. He serves as an advisor to the Church of England’s digital board, helping to bridge the gap between faith and technology. As the founder of the Voice2 community, James has cultivated a network of experts focused on advancing voice technology for businesses and consumers alike.
As a speaker and thought leader, James shares insights on the evolving landscape of media and technology through various speaking engagements and by hosting the show "Signal" for Christians In Media. This monthly program delves into the intersection of faith, technology, and media, providing a forum for meaningful discussions about the role of technology in contemporary life.
James is also active in coaching and advising startups through the Resurgo Ventures Accelerator, where his experience in digital strategy plays a crucial role in nurturing innovative ideas. His involvement with organizations like the Digital Future Council, where he was a member of the Board of Directors, showcases his dedication to shaping the future of technology and digital engagement.
Personal Life
Outside of his professional commitments, James enjoys a fulfilling family life. He is a dedicated father to two children, Hazel and Willow, and is happily married to his partner, Holly. The family resides in Greenwich, South-East London, an area known for its rich history and vibrant community. James actively shares his insights and experiences on various social media platforms under the handle @jamespoulter, where he connects with a wider audience passionate about voice technology, media, and community building.
