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James Verna

Marketing Executive & Sports Addict

James Verna, also known as Jay Verna, is a seasoned marketing executive with over 25 years of global business leadership experience.2 He has a strong background in building brands and leading teams across various marketing channels.

Verna's career highlights include:

  1. Principal at Bars.com (current position)2
  2. Chief Client Officer at ASTOUND Group (June 2022 - May 2023)2
  3. Executive Vice President of Client Leadership at Dentsu Creative (January 2021 - April 2022)2
  4. Chief Client Officer at MKTG (February 2016 - April 2022)2
  5. Managing Partner at TracyLocke (January 1998 - February 2016)2

During his time at TracyLocke, Verna was promoted to Managing Partner in 2015, tasked with steering the international growth of the agency.1 He played a crucial role in the agency's expansion and was recognized for his passion, forward-thinking initiative, and deep industry expertise.1

Verna's expertise includes integrated marketing communications, brand strategy, sports and entertainment partnerships, consumer engagement, and shopper marketing.2 He has worked with major clients such as PepsiCo, Dick's Sporting Goods, SC Johnson, and Pfizer.2

He holds a Bachelor of Science in Communications from Syracuse University and has completed leadership training at Omnicom University through Babson College.2

Highlights

Oct 23 · linkedin

Hey LinkedIn fam!  I’m working with a leading sports marketing agency in the CT / Westchester area to place top-tier candidates in client leadership roles at multiple levels with a focus on sponsorship consulting and activation for blue chip brands and premier partners.  If you’re interested or know someone who may be, please DM me here.  Timing is Q4 / Q1 and all roles are hybrid.  My finder’s fee is a quality conversation over a beverage of choice :) Please like, repost and share with your networks.  Thanks! #hiring #jobs #sports

Aug 2 · linkedin

Calling all rockstar event/experience producers for a large scale project kicking off this month thru Spring 2023 -- Hit me up!

Related Questions

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James Verna
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Location

Newtown, Connecticut