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Jason Cooper

Co-Founder of SELF/ish Skincare Co-Founder & Principal at ReEvolve

Jason Cooper is a digital marketing expert and entrepreneur with extensive experience in the beauty and skincare industry. He co-founded SELF/ish Skincare, a men's skincare brand, and served as its Chief Growth Officer from March 2018 to July 2021.1 During his tenure, he led the development and launch of 10 innovative skincare products, driving strategic direction, product development, and market positioning from concept to launch.1

Before SELF/ish, Cooper held several high-profile positions in the digital marketing space:

  1. Co-Founder and Managing Director at ReEvolve (July 2017 - Present)1
  2. Senior Digital Strategist at Starmark (April 2022 - Present)1
  3. Manager of Business Consulting and Professional Services at Adobe (August 2015 - August 2017)1

Cooper's expertise spans various areas, including:

  • Digital marketing strategy
  • DTC eCommerce
  • Customer experience optimization
  • SEO and content strategy
  • Performance marketing and CRM

He has a BS in Business Administration from American University's Kogod School of Business and has completed additional certifications, including the altMBA program and a Python 360 Certificate from Cornell University.1

Cooper's passion for skincare was influenced by his mother, as he mentioned in an Instagram post for SELF/ish Skincare.3 His experience as a men's hairstylist in Los Angeles, where he worked with high-profile clients, also contributed to his understanding of men's grooming needs and led to the creation of SELF/ish Skincare.2

Highlights

SELF.ISH BEAUTY - Baltimore Magazine
Oct 13 · skincarmanyc.com
SELF/ish SKINCARE FOR MEN - BEST CLEAN FACIAL ... - Skincarma
Jun 14 · us.movember.com
Story - PARTNER SPOTLIGHT: SELF/ish. - Movember

Related Questions

What inspired Jason Cooper to co-found SELF/ish Skincare?
How did Jason Cooper's role at ReEvolve influence his work at SELF/ish Skincare?
What were the biggest challenges Jason Cooper faced while launching SELF/ish Skincare?
How did Jason Cooper's experience in digital marketing impact the growth of SELF/ish Skincare?
What innovative strategies did Jason Cooper implement for SELF/ish Skincare's market positioning?
Jason Cooper
Jason Cooper, photo 1
Jason Cooper, photo 2
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Location

San Diego, California, United States