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Jason Holland

President - Global Business, Firework - Advisor & Investor - 2020 Publishing Executive of the Year Finalist, Digiday - We’re hiring! Talks about #interactivelivestream, #shoppablevideo, and #webstories

Jason Holland is the Chief Business Officer at Firework, a leading video commerce platform.15 He joined the company in May 2020 and has since served in multiple senior leadership roles, including Global Business President and Chief Business & Operating Officer.1

As CBO, Jason's responsibilities span across various functions of the business, including:

  1. Overseeing global sales, sales operations, and customer success
  2. Managing contracts, deal desk, and legal matters
  3. Handling hiring, HR, and vendor partnerships
  4. Leading general management and serving as executive sponsor to the company's Culture Committee14

Jason has been instrumental in Firework's growth, contributing to:

  • Fundraising efforts (Series A - $85M, Series B - $150M; $750M valuation)
  • Actively participating in Board of Directors meetings
  • Founding the company's Advisory Board1

Prior to Firework, Jason held positions at other companies, including:

  • Senior E-Commerce Channel Manager at Eyemart Express
  • Senior Specialist, Omnichannel Merchandising at GameStop2

Jason is known for his forward-thinking approach to video commerce and his vision for community-driven experiences in the digital retail space.34

Highlights

Mar 25 · linkedin

I rarely shout out brands and retailers too directly, especially as an investor in technology companies which agnostically support all of them. However, I can't help but give a HUGE "congrats and job-well-done" to Joe Kudla, the leadership, and entire in-store & online customer service teams at Vuori.

Not only are the clothes you're making the most comfortable in the world, the quality, cuts, color palettes, and subtly distinct diversity among product lines are superb. Since starting to shop the brand a few years ago, it's been astonishing to watch the company grow, check out new stores in cities across the world (as they grow the global footprint), introduce my family members to the styles (my Dad LOVES his birthday and Christmas gifts... all from Vuori now), while also learning more about the company's mission, strategy, and values.

I'm curious to see how they bring together #phygital, leverage #ai, consider #cobranding, lead in #loyalty (#data + #tech), enhance their use of #video, & invest across #unifiedcommerce (the sync'd omnichannel view of shopper interactions, products, and systems being a key differentiator).

All of this said, the most important component of the experience I've yet to mention... In-store associates (their people). This group has staffing volume, product knowledge, personality, thoughtfulness, and attitude down cold. I've never met retail teams which believe more in the brand they represent across regions, feels so closely connected to its leadership (and understands the vision, which suggests the Founder's sharing is candid and clear), respects one another, laughs, and is so willing to chat candidly with customers.

As a partner across some of their tech testing, I've started to watch all of this as closely as I can. I ask a ton of questions when I'm chatting with ambassadors, having gotten to know some of those team members, so we recognize one another and can talk about what's new with the company and their lives since the last time I saw them. There's a feeling of community that exists, which drives diversity (and the inverse).

When I met Alexander in the The Forum Shops at Caesars store, Las Vegas last week (who has a special gift that allows him to roll around that shop like a race car driver), I couldn't help but pick up the cell and call his Manager when I got back. SUPER impressive, that Alex and Prem - keep building into talent just like them.

So here's to everyone over there keeping it real and setting an example of what the next level in fashion looks like all-around. Recognizing that net worth isn't everything in life, despite what I'm certain are institutional investment opportunities a-plenty and maybe even a question or two about IPO, keep building a generational legacy. Your people like Grace, Gaetano, Leigha, Connor, Brooke, Alexis, Taylor, and Alex will continue to make Vuori the go-to, as they sherpa customers confidently knowing that if they try them on, the clothes will sell themselves.

Jul 20 · linkedin

https://lnkd.in/gbtUG4wh - Nothing short of honored, as Firework has been selected to the CommerceTech Power List, a joint effort between Bain Capital Ventures, Bain & Company, Coresight Research and many incredible leaders in our industry to celebrate those leading the most innovative companies in the #commerce space.

Pursuit of constant evolution in furtherance of enriched human connection. What was once #shoppablevideo and #livecommerce we've 10x'd in 12 months. The future of shopping is creating a better experience digitally than that which exists in-store. This is tough to achieve, but as a global leader in #interactivevideo, #digitalshowrooms, #1to1videoclienteling, and #aigc, we believe imagining the unimagined becomes real.

Thank you to the nine additional Power List companies for pushing the envelope with us, as well as the Rising Stars. Together we turn the future into the present.

Thank you also...

CommerceTech Power List Co-Sponsors: Aaron Cheris, Bain & Company Scott Friend, Bain Capital Ventures Deborah Weinswig 韋葆蘭, Coresight Research

Selection Committee: Matt Baer, Stitch Fix Prama Bhatt, Ulta Beauty Sarah Miyazawa LaFleur, M.M.LaFleur Noam Paransky, Tapestry Michael Relich, PACSUN Kim Waldmann, Foot Locker

Advisory Board: Cherene Aubert, Bobbie Alex Bolen, Oscar de la Renta RJ Cilley, Saks Fifth Avenue Meredith Darnall, Brookfield Properties Andy Dunn, Bonobos Christopher Gallant, Chamberlain Coffee Rob Gregg, Gales Inc. Jordana Kier, LOLA Josh Krepon, Steve Madden Dwight Lee, Hero Cosmetics Stephanie Lee, PetLab Co. Tim Marinello, The Adventure Challenge Kris Miller, Neiman Marcus Group Andre Persaud, Pharmacity Rob Price, Bass Pro Shops Rachel Reid, Subtl Beauty Michael Rempell, American Eagle Outfitters Kristin Savilia, JOOR Jordan Sweetnam, eBay Tom Ward, Walmart Letitia Webster, Tractor Supply Company

Related Questions

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Jason Holland
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Location

Redwood City, California, United States