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Jason McAlpin

Experienced Brand Director

Jason McAlpin is currently the Brand Director for vitaminwater at The Coca-Cola Company, where he has built a reputation as a results-driven leader. He has over 10 years of experience in brand management and business growth, focusing on developing strategies that enhance brand visibility and market share.

Professional Background

  • Current Role: Brand Director, vitaminwater at The Coca-Cola Company.
  • Experience: McAlpin has held various positions that emphasize his ability to drive brand performance and innovation within the beverage sector.

Skills and Expertise

  • Holistic Business Leadership: He is recognized for his comprehensive approach to business, integrating marketing strategies with operational efficiency.
  • Brand Growth: His expertise includes building and growing brands in competitive markets, particularly in the beverage industry.

Location

  • Based in Atlanta, Georgia, he is well-positioned within one of the major hubs for the beverage industry.

For more detailed insights into his professional journey, you can view his LinkedIn profile here .1

Highlights

Nov 16 · linkedin

After 8 incredible years I've decided to accept a voluntary buy-out from Coca-Cola. It's been my pleasure working on some of the world's best and most valuable brands - and feel fortunate to have learned from some of the best business leaders in the industry. I look forward to what the next chapter may hold!

Aug 13 · linkedin

Top 40 marketer under 40 South Class of 2018 - Thanks to Brand Innovators LLC for the the honors!  #BI40under40

Related Questions

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Jason McAlpin
Jason McAlpin, photo 1
Jason McAlpin, photo 2
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Experience

Brand Director at vitaminwater
Senior Brand Manager at The Coca-Cola Company; Brand Manager at The Coca-Cola Company; Associate Brand Manager at The Coca-Cola Company

Education

MBA in Marketing and Entrepreneurship from University of North Carolina at Chapel Hill; Bachelor of Science in Business Marketing from University of Maryland

Location

Atlanta, Georgia, United States