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Jason Schmidt

Vice President Global Sales

Jason Schmidt is a Strategic, Outcome Focused Executive with a 15-year international record of leading and motivating diverse teams to exceed goals.

He has a strong track record of driving revenue growth, business development, sales, and distinct brand-building in competitive markets.

Jason has excelled in improving margins, beating industry growth benchmarks, and transforming organizations to modern best practice businesses in Africa and beyond.

His versatile skill set includes strategic vision, tactical execution, multi-system management, and exceptional relationship management abilities.

With an educational background in Business Administration and Management Development, Jason has held key leadership positions in reputable organizations like Kellogg Company, Campari Group, Coca-Cola Sabco, and SABMiller.

He has worked across 30 countries, living in 5 of them, influencing strategic direction and creating shareholder value while adapting to diverse cultures.

Jason's career highlights include doubling businesses post-acquisition, leading successful startups, and designing effective routes to market strategies with sustainable portfolio mix.

His expertise spans channel strategy, sales capability, marketing, distribution, and commercial operations in the beverages industry.

Jason Schmidt
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Location

Cape Town Area, South Africa