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Jay Elarar
CEO at Moroccanoil, based in New York
Jay Elarar is the CEO Americas at Moroccanoil, a leading argan oil-infused beauty brand. Here are key details about his career and background:
Professional Experience
Jay Elarar has been with Moroccanoil since 2012, steadily advancing through several executive roles:
- Appointed CEO Americas in March 201912
- Previously served as Vice President of Global Sales (April 2018 - March 2019)
- Vice President of Sales, Professional - Americas (November 2015 - April 2018)
- Director of Sales - North America (April 2012 - November 2015)
Prior to joining Moroccanoil, he worked as Director of Business Development at Enigma Interconnect from 2006 to 2011.2
Education
- Bachelor of Computer Science from Concordia University
- Studied Business and Technologies with a focus on Computer Science at Collège LaSalle, Montréal2
Achievements at Moroccanoil
As CEO, Elarar has focused on:
- Driving growth through data-driven decision making
- Expanding operations in ecommerce, retail, travel retail and international markets
- Opening a new 8,500-square-foot academy in Manhattan in 2020
- Partnering on sustainability efforts in packaging, waste and energy use1
Leadership Philosophy
Elarar emphasizes customer-focused authenticity and building on Moroccanoil's mission. He values the company's passionate and talented leadership team.1
Jay Elarar's diverse background in computer science and extensive experience in the beauty industry have positioned him as a key leader driving Moroccanoil's continued growth and success in the global beauty market.
Highlights
The truth is in the numbers. The evidence shows that salons are operating safely with the right protocols and seeing some of the lowest COVID19 incidence rates within the service sector. The #ProfessionalBeautyAssociation is doing great work to lobby local governments and protect our industry. Remind your colleagues, friends and networks. Salons are safe!
Today, we are donating 100% of Moroccanoil.com proceeds to the Professional Beauty Association (PBA) COVID-19 Relief Fund. Your contributions will help provide emergency financial assistance to licensed beauty professionals who are unable to work due to COVID-19. #professionalbeautyassociation
Stylists have always been at the heart of the Moroccanoil family. Our thoughts go out to them and to everyone else who has been impacted by this unprecedented crisis.
