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Jaycen Thorgeirson

Chief Storyteller & Executive Officer at UviaUs

Jaycen Thorgeirson is the Founder and Chief Storyteller & Executive Officer of UviaUs, an experiential storytelling agency that influences audience emotions, thoughts, and actions. With a rich background in various technologies and roles, Jaycen has developed strong skills as a creative, marketer, and business leader. Transitioning from building other companies to launching his venture over a decade ago, Jaycen's bootstrap entrepreneurial journey has been marked by attention-capturing strategies and trust-building efforts, resulting in significant business growth. Collaborating with numerous renowned brands and agencies, speaking at conferences, and being recognized by best-selling authors are all part of Jaycen's remarkable professional endeavors. He is devoted to sharing valuable business insights and creating extraordinary moments with fellow business leaders and marketers. Beyond work, Jaycen finds fulfillment in community volunteering and family time, often navigating the waters of the Pacific Northwest with his wife and two children.

Highlights

Nov 13 · linkedin

🚀 Exciting News! Introducing our new tool 'Remarkable Campaign Generator' 🚀

Need to generate innovative creative and strategies quickly? Say hello to the Remarkable Campaign Generator via UviaUs – your secret weapon for reaching those elusive decision-makers and driving business outcomes like never before.

🌐 What makes it special?

Our Remarkable Campaign Generator specializes in integrated campaign ideation, combining cutting-edge technologies like AR, direct mail, and irresistible incentives. This isn't just another marketing tool; it's a game-changer for B2B Growth and Enterprise organizations.

💡 How it helps:

Unlock the power of Augmented Reality to captivate your audience. Craft personalized direct mail campaigns that leave a lasting impression. Boost your ROI with tailored incentives that drive action.

🎯 Who's it for?

If you're in charge of reaching decision-makers in hard-to-penetrate markets, this is your solution. Whether it's closing deals, driving conversions, or elevating brand awareness, the Remarkable Campaign Generator has you covered.

The best part is it's not theoretical.

It's based on executing 1,000+ campaigns, our proprietary process, and best practices to generate results.

We can also help execute the ideas it generates. Boom 💥

📈 Ready to transform your #b2bmarketing game?

Give it a whirl here and let me know your thoughts 👇

👉 https://lnkd.in/g45cfU8H

Don't miss out on this game-changing tool. Your competitors won't!

#b2b #abm #ai #AImarketing #MarketingInnovation #B2BMarketing #RemarkableCampaignGenerator"

Oct 25 · linkedin

🚨 Why Spending Tons on #LeadGen is Like Throwing Money into a Black Hole

I want to tackle a subject that's been on my mind: the elephant in the #B2BMarketing room. Why do so many marketers spend so much time and money on #GeneratingLeads, when the #ROI often tells a different story?

📊 The Shocking Truth: Where Do the Leads Go?

According to a #Forrester report, less than 1% of leads actually convert into revenue-generating customers. Yes, you read that right: less than 1%. That's not just inefficient; it's downright wasteful.

🎯 The Better Approach: #CustomerObsession

Instead of spraying and praying, why not take a sniper approach? #LinkedIn Research shows that less than 5% of #B2B buyers are in the market at any given time. So why not focus our marketing resources on this small, but highly valuable, segment? Let's be more customer-obsessed and tailor our efforts toward those who matter.

💬 Let's Stir the Pot

I know this goes against #ConventionalWisdom, but it's high time we revisited our strategies. After all, isn't the definition of insanity doing the same thing over and over and expecting different results?

👇 Your Thoughts?

I would love to hear what you think. Do you agree? Disagree? Have any counterarguments or anecdotal evidence? The floor is yours.

#MarketingStrategy #CustomerFocus #ControversialViews #ABM

Related Questions

What inspired Jaycen Thorgeirson to start Popfoto Card?
How did Jaycen Thorgeirson's background influence his approach to Popfoto Card?
What makes Popfoto Card different from other greeting card companies?
How has Jaycen Thorgeirson's career evolved since founding Popfoto Card?
What are some notable achievements or awards Popfoto Card has received?
Jaycen Thorgeirson
Jaycen Thorgeirson, photo 1
Jaycen Thorgeirson, photo 2
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Location

Seattle, Washington