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Jean-Baptiste Vincent

Founder of Sketch & Co creative agency, Illustrator, creative consultant

Professional Background

Jean-Baptiste Vincent is a dynamic professional with over 15 years of experience in service design, consulting, and creative storytelling. He has witnessed firsthand the power of strategic consulting in top-tier firms and has decided to blend this invaluable knowledge with his passion for visual arts by founding Sketch & co. This innovative creative agency is dedicated to transforming ideas into tangible visuals, making it easier for organizations to communicate their objectives, collaborate effectively, and navigate the complexities of change.

Throughout his career, Jean-Baptiste has honed his skills in various roles that have allowed him to cultivate a rich understanding of both business needs and creative solutions. His journey began at Orange, where he served in multiple capacities such as Marketing Lead and Product Manager, gaining insights into mobility services and customer engagement strategies. After his time at Orange, he transitioned to Capgemini, where he advanced from Manager to Senior Manager, focusing on service design and strategy. This path culminated in his role at Deloitte Digital, where he initially served as Design Director before establishing his own venture as Founder and Creative Director of Sketch & co.

At Sketch & co, Jean-Baptiste leads a team that employs a myriad of creative techniques, including illustration, animation, and immersive environments, to tell impactful stories. This multi-disciplinary approach allows organizations to visualize projects and embrace transformation with confidence and clarity.

Education and Achievements

Jean-Baptiste's educational journey laid a solid foundation for his career in the creative and consulting realms. He began his academic experience at EDHEC Business School, where he studied Marketing and NTIC (New Technologies of Information and Communication) in 2003. This education equipped him with essential marketing insights critical for navigating both the business and creative aspects of his career.

In addition to his formal education, Jean-Baptiste has contributed significantly to the discourse around creativity in the workplace. He is a regular speaker at events and has authored publications that explore innovative strategies and trends in creativity, emphasizing the need for organizations to embrace creative thinking in their operational frameworks.

Achievements

Jean-Baptiste’s career has been marked by numerous achievements that reflect his expertise in service design and creative strategy. He was pivotal in founding Art for Business, where he served as Service Design Lead at Deloitte Digital, helping organizations leverage design thinking to enhance their service delivery. His extensive experience across various sectors, including marketing and business development, has allowed him to amass a wealth of knowledge and insights that he applies at Sketch & co.

Under Jean-Baptiste's leadership, Sketch & co has become recognized for its unique approach to visualization, focusing not only on traditional methods but also embracing advancements in Generative AI (GenAI) to elevate storytelling. This innovative integration of technology and creativity signifies a commitment to staying ahead of industry trends and delivering cutting-edge solutions to clients.

Moreover, Jean-Baptiste’s contributions to transforming how organizations perceive change through creative storytelling and visualization are paving the way for future innovations in the creative agency space. By constantly pushing the boundaries of what's possible in visual communication, he remains at the forefront of his field, inspiring others to harness the power of creativity in driving organizational success.

Related Questions

How did Jean-Baptiste Vincent's experience at Deloitte Digital influence his approach to founding Sketch & co?
What are some of the most impactful projects that Jean-Baptiste Vincent has worked on during his career?
In what ways does Jean-Baptiste Vincent incorporate Generative AI into his creative processes at Sketch & co?
What inspired Jean-Baptiste Vincent to focus on visualization for transformation projects?
How does Jean-Baptiste Vincent envision the future of storytelling in the context of organizational change?
Jean-Baptiste Vincent
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Location

France