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Jean Batthany
Purpose Driven Chief Creative Officer / Fluent in Agency + Brand / Storytelling + Retail / Formerly Walmart + Disney
Professional Background
Jean Batthany is a powerhouse in the realm of creative marketing and brand strategy, with over 30 years of dedication to harnessing the transformative power of creativity. Renowned for her commitment to spotlighting the unseen and underrepresented, Jean's work embodies brave storytelling that not only captures attention but also builds meaningful connections with diverse audiences. Her extensive career includes influential roles at some of the world’s most iconic brands, such as Walmart, Disney, and Pepsi, where she has led the creative vision and cultivated vibrant, diverse creative teams.
In her previous role as the Chief Creative Officer at Walmart, Jean applied her astute understanding of branding to evolve and strategize for one of the largest retail giants. She successfully shaped its creative strategy, ensuring that Walmart's branding resonated with customers while staying true to its mission of serving communities. Furthermore, her tenure at Disney as VP of Global Creative was marked by her innovative approach to consumer experiences at Disney Parks and related products, revealing the magic of creativity in delivering unforgettable guest experiences.
Jean’s expertise is not limited to the brand side; she has also made significant waves within esteemed advertising agencies, including DDB, BBDO, and Saatchi & Saatchi, where she held pivotal positions that have led to award-winning creative platforms. Her dedication to building and growing prestigious brands has consistently put her at the forefront of the marketing landscape.
Education and Achievements
Jean’s educational foundation in advertising design stems from her studies at the Fashion Institute of Technology, complemented by graphic design training at the Istituto Europeo di Design. Beyond technical skills, she has championed leadership development by completing the Executive Leadership Programs at both Omnicom University and the Linkage Women in Leadership Institute. Furthering her digital skills with studies at Hyper Island, Jean melds creativity with cutting-edge technologies to push the boundaries of brand engagement.
Her professional accolades include being named one of Business Insider’s 30 Most Creative Women in Advertising and earning recognition as an Advertising Working Mother of the Year by AWNY and Working Mother Magazine. These honors reflect her relentless dedication to not only uplifting brands but also inspiring future generations of female leaders in advertising.
Notable Contributions
Throughout her career, Jean Batthany has contributed to many purposeful organizations, embodying her belief that creativity can lead to a more equitable world. As a former Fractional Chief Creative Officer at WE ARE THE BOARD, she inspired collaborative efforts among brands and creative minds to effect positive change. Jean’s role as a Founding Member at Chief demonstrates her commitment to empowering women in leadership, fostering a community that supports impactful networking among female leaders.
Additionally, her involvement with the Marcus Graham Project and Girls Inc. of Greater Los Angeles mirrors her passion for mentor-ship and empowerment. By serving on the board of these organizations, Jean has played an essential role in shaping opportunities for underrepresented communities, particularly for young women eager to make their mark in creative industries.
As the founder of The Art of the Pause, Jean advocates for mindfulness in creative practices, emphasizing the importance of reflection in fostering innovation. Her unique perspective on the necessity of taking pauses to inspire creativity has resonated throughout her career and has influenced her methodology in the marketing and advertising sectors.
Future Aspirations
Jean continues to partner with purpose-driven leaders, entrepreneurs, and brands as she aims to further illustrate the powerful intersection of creativity, marketing, and social responsibility. Her visionary approach speaks to her passion for fostering meaningful impacts on businesses and the communities they serve, ensuring that as brands grow, they do so while embracing diversity and sustainability. Whether through launching new initiatives, evolving existing brands, or crafting impactful storytelling, Jean remains committed to positively influencing the marketing landscape, advocating for platforms that uplift voices that have long been overlooked.
In an era where social responsibility is at the forefront of consumer concerns, Jean Batthany stands out as a beacon of inspiration. Her ability to weave creativity with purpose not only shapes how brands connect with audiences but also contributes to a larger narrative centered around equity, beauty, and health in society. As Jean continues to innovate and lead, there is no doubt that her focus will remain steadfast: creating a world enriched by the power of creative storytelling and brand influence.
