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Jeannie Houchins
Award Winning Marketing Strategist - Public Relations, Social Media, Business Development
Jeannie Houchins is a marketing communications leader with experience in building brands and businesses.2 She is currently the Global Director of External Engagement & Reputation at AB InBev.1 Her LinkedIn username is "jeanniehouchins".5
Houchins is a Registered Dietitian with a master’s degree in communication from Tufts University and Emerson College, and a bachelor’s degree in nutrition from the University of Minnesota.34 She has contributed to public health programs at the CDC and collaborated with the Institute of Food Technologists on food science education.34
Her career includes:
- Global Director, External Engagement & Reputation at AB InBev In this role since at least September 2021, she helps the company maximize the influence of their marketing communications.1
- Creating Starbucks Global Coffee Week She showcased her skills in executive thought leadership through this initiative.34
- Managing brand and issues communication for the FIFA World Cup Qatar 2022™ This role placed her at the forefront of global marketing efforts.34
- Senior roles at top global PR firms She has built brands for Fortune 500 companies like Walgreens Boots Alliance and Colgate-Palmolive, generating over $5MM in new business.34
Houchins is also involved in various organizations and holds several certifications:
- She has served as the Food, Nutrition, and Wellness Scientific Chair for IFT’s Annual Meeting and as a judge for the International Association of Culinary Professionals’ cookbook competition.34
- She volunteers for Table for Two, an international nonprofit addressing obesity and hunger.34
- Her certifications include Bean to Bar Chocolate, Wine & Spirit Education Trust (WSET), and Creative Fragrance Development from the Fashion Institute of Technology.34
- She is a member of professional organizations, including the American Society of Nutrition and the Institute of Food Technologists.34
- She is on the Board of Directors for The Global Good Fund.4
Highlights
Feb 7 · theshelbyreport.com
Winter Fancy Food Show Highlights New Products, Emerging Trends
Nov 1 · prnewswire.com
Functional Foods, Girl Dinner 2.0 Among Top 2025 Trends ...
Jul 1 · ccm.mtsu.edu
MTSU's School of Concrete and Construction Management
Mar 1 · odwyerpr.com
[PDF] March 2016 I Vol. 30 No. 3 Communications & New Media

