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Jeffrey Kloezeman

Platform Lead EMEA @ VaynerX

Jeffrey Kloezeman is the newly appointed EMEA Platform Lead at VaynerMedia, a position he recently assumed in March 2024.1 In this role, he is responsible for overseeing major international clients such as Visa, Indeed, and Zalando, while leading all platform efforts for VaynerX within the EMEA (Europe, Middle East, and Africa) region.1

Background and Experience

Jeffrey brings a wealth of experience to his new position at VaynerMedia:

  • He previously worked at GoSpooky for three years, where he set up the media team and rose to become Head of Media.1
  • At GoSpooky, he oversaw digital media planning, strategy development, and platform management initiatives across the region, working with major brands like JBL, KLM, and Amazon Prime Video.1
  • Prior to that, he held a position at VICE Media, where he led digital platforms and audience growth strategies across 10 European markets.1

Role at VaynerMedia

As EMEA Platform Lead, Jeffrey's responsibilities include:

  • Developing regional partnerships
  • Working with internal and external teams to unlock 'underpriced attention'
  • Rolling out the VaynerX Platform and Culture strategy throughout the client portfolio
  • Spearheading VaynerMedia's platform strategy across Europe
  • Collaborating closely with the VaynerMedia platform partnerships team in the United States1

Jeffrey's approach aligns with VaynerMedia co-founder and CEO Gary Vaynerchuck's "platform agnostic" philosophy, which focuses on meeting consumers wherever they are and rapidly adapting content and platform strategy to maximize effectiveness.1

Based in VaynerMedia's Amsterdam office, Jeffrey is seen as a valuable addition to the team, bringing his deep digital knowledge and strategic platforms and culture expertise to benefit both the agency and its clients.1

Highlights

May 28 · linkedin

Last week, we officially opened VaynerMedia EMEA's London office by kicking it off with our Platforms And Culture Live Event. Through a session surrounding platforms and their impact on Attention & Relevance and a session focusing on Summer of Sports, we have officially inaugurated our office as our new home.

A special thanks to Leo Labinot Krasnici, Charles Kerr, Görkem Mert & James Stirling for joining the platforms panel!

Mar 5 · linkedin

Joining VaynerX as Platform Lead | EMEA as of today. From now I will be helping the VaynerMedia teams and our clients reaching platforms full potential beyond the status quo!

Related Questions

What are Jeffrey Kloezeman's key achievements at GoSpooky and VICE Media?
How does Jeffrey's approach to platform strategy align with Gary Vaynerchuk's philosophy?
What specific challenges is Jeffrey facing in his new role at VaynerX?
How has Jeffrey's leadership impacted VaynerMedia's client portfolio in Europe?
What are some notable projects Jeffrey has led at VaynerMedia so far?
Jeffrey Kloezeman
Jeffrey Kloezeman, photo 1
Jeffrey Kloezeman, photo 2
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Location

Amsterdam, North Holland, Netherlands