Suggestions
Jen Edds
Podcast Producer, Consultant, and Keynote Speaker
Jen Edds is a multifaceted professional based in Indianapolis, Indiana, known for her dynamic role as a keynote speaker, podcast producer, and consultant. She is the founder and "Head Broad in Charge" at The Brassy Broadcasting Company, where she specializes in helping mission-driven leaders and business owners navigate their podcasting journeys and expand their audiences.
Professional Background
Edds has a unique approach to her keynotes, utilizing original songs instead of traditional slides to engage her audiences. This style reflects her background as a musician and her belief in the power of storytelling. Her experience includes producing the podcast "The Brassy Broadcast," which focuses on women in the music industry, and she has been active in the podcasting field since 2012.14
Keynote Speaking
As a keynote speaker, Edds emphasizes the importance of stepping beyond comfort zones and encourages her audiences to embrace authenticity. Her keynotes are described as a blend of education and entertainment, drawing on her experiences and insights from both the business and creative worlds.234
Philosophy and Principles
Edds operates under several guiding principles, including the belief that opportunity lies beyond comfort zones and that true connection with clients comes from authenticity. She aims to create a collaborative environment in her work, focusing on strategic and sustainable podcast production that delivers a return on investment for her clients.12
Overall, Jen Edds combines her talents in music, storytelling, and business to inspire and educate others, making her a sought-after speaker and consultant in the podcasting industry.
Highlights
One way a podcaster or YouTuber can endear themselves to me is to include timestamps. It creates a more enjoyable and often efficient experience for me as a consumer of their podcasts. Are you doing this for your viewers and listeners? Why or why not? Let me know in the comments.
I'll put a link to the full video in the comments with more tips to help you get the most out of your podcast. You can check out the timestamps in the video description!
What if you stopped thinking about your "audience" and approached your podcast as a way to build your community?
We didn't start a podcast about Brazilian Jiu-Jitsu because we thought there was a large audience for it and we could monetize it and turn it into our full-time jobs. You don't get much more niche than a target audience of women who do Brazilian Jiu-Jitsu.
We did it to attract more women to the mat and to encourage those who were already training to continue training, even on hard days. It's working.
A couple of weeks ago, I attended Roll Model Grappling Camp, a weekend Jiu-Jitsu camp for women. I experienced firsthand the power of podcasting to build community. I talked to multiple women from across the country who flew to Indianapolis because they heard us talking about camp ON THE PODCAST. The podcast is growing our community.
When we record episodes, I don't think about a faceless "audience." I think about specific women in our community who will benefit from the episode, and they are the north star that guides the conversation.
Your podcast is an invitation.
