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Jenifer Snow

Lead Digital Designer at Hologic, Inc.

Jenifer Snow is a seasoned digital and brand strategy professional currently serving as the Lead, Digital Strategy & Design at Hologic, Inc. in Brookline, Massachusetts.1 Her career spans over two decades, showcasing expertise in strategic planning, project management, creative direction, and digital marketing.1

Career Highlights

Current Role: At Hologic, Inc., Jenifer is responsible for driving strategy to improve and streamline the company's corporate websites. She leads a team of global and cross-divisional stakeholders in enhancing UX, UI, SEO, performance, and marketing optimization.1

Previous Positions:

  • Lead Designer, Brand Strategist at Jenifer Snow Design (July 2017 - May 2020) She developed and refined brand identities for national product launches, working with clients such as Abbott Labs, Cengage Learning, Outward Bound, and Sallie Mae.1

  • Senior Designer & Creative Lead at Facing History and Ourselves (July 2013 - June 2017) Jenifer managed comprehensive rebranding efforts and supervised in-house design staff, contractors, and external vendors.1

Skills and Expertise

Jenifer is adept at building consensus, fostering collaboration, and bridging the gap between developers, designers, and marketers in complex environments. Her skills include:

  • Strategic planning
  • Project management
  • Creative direction
  • Digital marketing
  • Figma, Jira, Drupal, Site Studio
  • Adobe Creative Suite
  • Google Systems, Basecamp, Hubspot
  • HTML, CSS1

Throughout her career, Jenifer has demonstrated a strong ability to drive unified digital ecosystems, maximize marketing opportunities, and create effective brand strategies.1

Highlights

Jan 1 · jensnow.com
Jen Snow

Related Questions

What are some notable projects Jenifer Snow has worked on at Hologic, Inc?
How did Jenifer Snow transition from Facing History and Ourselves to Hologic, Inc?
What specific skills does Jenifer Snow bring to her role at Hologic, Inc?
Can you provide examples of brand identities Jenifer Snow has developed?
How does Jenifer Snow's experience at Jenifer Snow Design differ from her role at Hologic, Inc?
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Location

Brookline, Massachusetts