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Jennifer Clark

Research, Insight & Strategy Consultant

Jennifer Clark is a seasoned professional with a background in consumer research, insight, and strategy.

She has a strong passion for uncovering impactful insights that contribute to driving business success.

Jennifer played a key role in leading the development and introduction of the Consumer Connection Study (CCS) in Canada, a top-tier industry initiative.

Her expertise ensured that the insights from the CCS were effectively utilized in shaping strategic communication strategies for various client teams.

She actively participates in the media research community and has served on prestigious committees such as PMB's Research and Broadcast Advisory Committees and the Nielsen Agency Advisory Board.

Jennifer Clark pursued her education at the University of Toronto, where she studied a BA with a major in History and a minor in Sociology.

Throughout her career, Jennifer has held prominent roles in renowned organizations such as Dentsu Aegis Network, Carat Canada, CBC Television, NADbank, and Lowe SMS (Scali, McCabe, Sloves).

She has a proven track record of driving research and consumer insight initiatives in her roles as SVP, Research & Consumer Insight, VP, Director Consumer Insights, Director at Carat Insight, Business Development Manager at CBC Television, Manager at NADbank, and Research & Business Development Executive at Lowe SMS.

Jennifer Clark's dedication to applying a consumer-centric approach to research and strategy underscores her commitment to delivering high-impact results for businesses.

Jennifer Clark
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Location

Greater Toronto Area, Canada