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Jennifer Meyer
Founder, Jennifer Bett Communications
Jennifer Meyer is a seasoned professional with a strong background in public relations, marketing, and brand partnerships. She has expertise in various communication channels including international, regional, traditional, digital, and broadcast media. Jennifer also excels in internal department integration, social media strategy, event development, and management.
Jennifer pursued her education by studying English at Wesleyan University, which laid a solid foundation for her successful career in communications.
Highlights
Today at Jennifer Bett Communications, we announced some news that's been 127 years (yes, seriously) in the making. Filson, the iconic outdoor brand, just launched its first collection for women.
While women have always worn Filson, this is the first time the brand has designed a full collection (32 pieces!) exclusively for women. Congrats to JBC's Fashion division (lead by the incomparable Sara Ganus and to Filson on this huge moment. Read more from Elizabeth Segran, Ph.D. in Fast Company below:
Happy #NationalInternDay from all of us at Jennifer Bett Communications. As many of you likely already know, we at JBC take our intern program VERY seriously, and we have the retention to show for it: 10 (!) of our team members started as interns.
For me, this is personal. I'm of the generation where interns were glorified work horses (I spent many a magazine internship getting lattes and walking dogs), where we weren't given real responsibilities — and certainly weren't compensated. Today, I'm incredibly proud that Melissa Conner and I have built the program I wish existed back in my intern days. So here's some unsolicited advice to companies looking to create a meaningful internship experience:
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PAY THEM. According to recent data from Pay the Interns, the average cost of an unpaid internship for a student in the U.S. comes in at $6,800. Between housing, transportation, meals, and more, this number only increases depending on the city that you live in. Unpaid internships perpetuate inequality in America. All interns should be paid. Period.
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Give them real work. You hired them, didn't you? So you should trust that you hired them to be a part of your company, which means expanding their workload beyond color-coding a rack of clothing. Let them sit in on meetings, review strategies, and give them the opportunity to ask questions. Every intern should walk away from the experience with a real understanding of the industry, not just a college credit.
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Mentor them post-internship. Whether that means helping them find a great entry-level job or even hiring them when the time is right, it's important to remember that today's interns are tomorrow's leaders. I'm looking at you Gabrielle Mussalli Eleanor McGarvey Chloe Gillespie Daniela DiLeo Madelyn Reed Andrea Baule Caroline Canny Madison Mursch.
And one last shout out to our incomparable intern committee - Chloe Gillespie Andrea Baule and Stephanie D. - who drive our program each semester.
