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Jennifer Nachshen, PhD, MBA

Director of the Bond Behavioral Institute at Bond Brand Loyalty, using BE and HCD to innovate customer and employee experiences that inspire loyalty

Jennifer Nachshen is a seasoned professional with a diverse background in business design, behavioral science, and psychology. As the Director of the Bond Behavioral Institute, she leads cross-functional teams to apply behavioral insights for clients, focusing on loyalty mechanics and human-centered design. Jennifer collaborates with academic institutions and experts to drive innovation in customer experiences. She also imparts her knowledge as a Business Design instructor at the University of Toronto, guiding students to solve real-world challenges using a human-centered approach. With an MBA in Business Design and Strategy and a PhD in Clinical Psychology, Jennifer brings a unique blend of expertise to her work. Her passion lies in uncovering the human element within business questions and crafting strategic solutions based on insightful analysis.

Jennifer Nachshen, PhD, MBA
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Location

Oxford, England, United Kingdom