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Jennifer Polk

VP Marketing, Chief of Research and CMO Advisor

Jennifer Polk is currently the Chief of Research and Vice President for the Marketing & Communications Practice at Gartner, Inc., a prominent research and advisory firm. In her role, she leads a team that provides insights and strategic advice to senior marketing executives, focusing on enhancing business growth through digital marketing strategies and customer engagement initiatives.1

Professional Background

Before joining Gartner, Polk held significant positions in various marketing roles:

  • At Edelman Digital, she led a digital strategy and client service team, developing integrated marketing campaigns for consumer brands.
  • She also worked in brand management and relationship marketing at Sears Holdings Corporation and JP Morgan Chase.12

Polk has nearly 20 years of experience in sales and marketing, emphasizing a results-driven approach. She is known for her ability to adapt marketing strategies to meet evolving business needs across different sectors.2

Education

Jennifer Polk holds an MBA in Strategic Management from the University of Chicago Booth School of Business and a BS in Finance from Southern Illinois University Carbondale.12

Community Involvement

In addition to her professional responsibilities, Polk is actively involved in her community. She serves on several boards, including the Academy for Global Citizenship in Chicago and the Diversity and Inclusion Advisory Board at Southern Illinois University Carbondale.2 She is also a member of Delta Sigma Theta Sorority, Inc..1

Personal Life

Polk resides in the suburbs of Chicago with her husband and three daughters. She is recognized for her leadership style that fosters inclusivity and encourages creativity within her teams.12

Highlights

Jan 1 · gartner.com
3 Key Marketing Predictions for 2021 and Beyond | Gartner
Speaker Jennifer Polk - Atomicon 2021
Feb 14 · blog.adobe.com
Gartner's Polk: CX Goes Beyond Marketing - the Adobe Blog
Jan 1 · gartner.com
Gartner Magic Quadrant for Personalization Engines

Related Questions

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What are some notable projects Jennifer Polk has led at Gartner?
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Jennifer Polk
Jennifer Polk, photo 1
Jennifer Polk, photo 2
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Location

Greater Chicago Area