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Jenny Campbell

Chief Marketing Officer at kate spade new york

Jenny Campbell is the Chief Marketing Officer (CMO) at Kate Spade New York, a position she has held since November 2020. Based in the Los Angeles Metropolitan Area, Campbell has a robust background in marketing and brand strategy, with significant experience in various high-profile roles.

Professional Background

  • Chief Marketing Officer, Kate Spade New York (November 2020 - Present)

    • At Kate Spade, Campbell is responsible for overseeing the brand's marketing strategies and initiatives, ensuring alignment with the company's vision of joy and femininity.
  • Chief Marketing Officer, Tinder, Inc. (September 2018 - November 2020)

    • Led marketing efforts for Tinder, focusing on user engagement and brand growth.
  • Managing Director, 72andSunny (January 2017 - August 2018)

    • Oversaw operations and creative excellence at this advertising agency, managing a team of 450 and working with clients like Adidas and Google.
  • Various Roles at Nike (2009 - 2015)

    • Held multiple positions including Senior Global Brand Director for Nike+ Member Services. She was instrumental in developing marketing strategies for the Nike+ platform, which serves millions of athletes globally.

Education

  • Bachelor of Arts in Journalism
    • University of North Carolina at Chapel Hill, where she was a Morehead Scholar and a member of Phi Beta Kappa.

Campbell's career reflects her expertise in brand innovation and marketing strategy, making her a prominent figure in the retail industry. Her leadership at Kate Spade continues to shape the brand's identity in a competitive market.123

Highlights

Dec 11 · youtube.com
Jenny Youngblood Campbell '95, chief marketing officer for Kate ...
Jenny Youngblood Campbell '95, chief marketing officer for Kate ...
Sep 12 · Yahoo Finance
The Lead Announces The 2023 Direct 60 List: Top Executives Mastering Brand-to-Consumer - Yahoo Finance
The Lead Announces The 2023 Direct 60 List: Top Executives Mastering Brand-to-Consumer - Yahoo Finan
Sep 6 · PR Newswire
College Fashionista Brings Creators Loft to Fashion Week as the ... - PR Newswire
Apr 19 · womeninretail.com
How CMO Jenny Campbell Approached Her First 90 Days at Kate ...
How CMO Jenny Campbell Approached Her First 90 Days at Kate ...
Shoptalk 2022: Jenny Campbell, Chief Marketing Officer, Kate Spade
Shoptalk 2022: Jenny Campbell, Chief Marketing Officer, Kate Spade
Nov 11 · marketingbrew.com
Tinder's Jenny Campbell is Kate Spade New York's New CMO

Related Questions

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Jenny Campbell
Jenny Campbell, photo 1
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Location

Los Angeles Metropolitan Area