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Jenny Fisher-Toivo

Marketing Director CE & Corporate på Samsung Electronics Nordic

Jenny Fisher-Toivo is an experienced marketing executive who served as Marketing Director CE & Corporate at Samsung Electronics Nordic from December 2018 to October 2022.2 In this role, she led a team of over 50 employees and was responsible for brand marketing and full-funnel, sales-driving B2C marketing across the Nordic countries.12

Key aspects of Jenny's career and achievements include:

  1. Current role: Vice President Marketing Residential EPAC at Husqvarna Group since October 2022.2

  2. Extensive experience: She has worked in various marketing, analysis, and product management positions, always maintaining roles close to sales.1

  3. Leadership philosophy: Jenny believes in high trust, high expectations, and continuous learning to create a team of high-performing individuals.2

  4. Awards and recognition: She has received multiple awards for Go-to-Market planning, creative advertising campaign development, and leadership abilities.2

  5. Strategic approach: Jenny emphasizes the importance of balancing products, sales, and marketing, viewing them as an "equilateral triangle" essential for success.1

  6. Innovation focus: At Samsung, Jenny implemented a strategy of using 25% of time and budget to test new ideas, fostering creativity and innovation within her team.1

Jenny's career trajectory showcases her expertise in driving brand positioning, product sales, and market leadership in fast-paced, target-focused environments.2

Highlights

May 20 · klingit.com
“At Samsung, we use 25% of our time and budget to test new things ...
“At Samsung, we use 25% of our time and budget to test new things ...

Related Questions

What are some of the most innovative marketing campaigns Jenny has led at Samsung?
How does Jenny balance the triangle of products, sales, and marketing in her role?
What challenges has Jenny faced in the Nordic market for Samsung?
How does Jenny's approach to marketing differ from traditional methods?
What are some key strategies Jenny uses to enhance brand value at Samsung?
Jenny Fisher-Toivo
Jenny Fisher-Toivo, photo 1
Jenny Fisher-Toivo, photo 2
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