Suggestions
Jenny Magic
Author, Speaker, and Expert in Tech Adoption and Employee Engagement
Jenny Magic: Author, Speaker, and Change Facilitator
Jenny Magic is a nationally recognized speaker, author, and strategic advisor who helps leaders win back employee willingness, accelerate innovation, and reduce change fatigue.12 She is the co-author of the organizational change bestseller "Change Fatigue: Flip Teams From Burnout to Buy-In" (2023) and is working on her next book, tentatively titled "SUNK: The Real Cost of Unworkable Work."1
Founder of Build Better Change
Jenny founded Build Better Change (formerly Better Way to Say It) in 2008, offering communications strategy and program support to enterprise clients with stalled projects or employee engagement challenges.12 She has successfully led extensive projects with renowned organizations throughout her career, including Sesame Workshop, AARP, Citrix, Prudential, Acxiom, Alcon, Purdue University, Experian, US Bank, Cisco, and many others.12
Expertise and Certifications
Jenny is a certified professional coach and a Fearless Organization Certified Practitioner, trained in Dr. Amy Edmondson's approach to benchmarking Psychological Safety in teams.1 She has served as a SXSW mentor, a judge for the Content Marketing Awards (2015- present), and served multiple terms on the board of Women Communicators of Austin, including as president.1
Speaking and Teaching Experience
Jenny is a sought-after speaker, author, and advisor, and has been a guest on numerous business podcasts and conference stages.1 She has been a featured speaker at Content Marketing World (2012 - 2023), ContentTECH/Intelligent Content Conference (2015, 2019), Citrix Summit (2019 - 2021), and MoDevUX (2014).1 She also hosts the 1,000+ member #AustinContent Meetup.1
Additionally, Jenny served as an Instructor at the Institute for Sales and Business Development at the University of San Diego, Corporate & Professional Education from January 2011 to December 2012.1
Highlights
It's that time! Please take a few minutes and log in and vote for the many, many cool SXSW 2025 proposals! I'm excited to share the results of my survey and some actionable ways leaders can make everyone's job easier (including their own!)
VOTE HERE: https://lnkd.in/g-K93FnP
Marketing job alert (Aggies, this one is for you)! Two great gigs working for one of my very favorite former clients R. Ethan Braden at Texas A&M University:
-
Associate Vice President, Brand and Marketing Strategy and Brand Leader https://lnkd.in/e_h4N3tk
-
Director of Social Media https://lnkd.in/e_h4N3tk
Ethan is building a dream team and I'm half-tempted to relocate back to College Station. Drop me a line if you apply and I'll put in a good word! Gig 'em!
I've also got word about a not-yet-posted NYC-based Chief Content Officer at an coffee subscription company - "someone who really has a content vision and can take them to the next level." For this one I prefer to refer senior people I know pretty well - if that's you, drop me a DM!
