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Jens Backes

Lead of Cultural Change at Villeroy & Boch

Jens Backes is a digital transformation expert contributing to the development of Villeroy & Boch's digital capabilities and its evolution into a digital leader.

With a strong background in change management and digital strategies, Jens empowers departments to excel in their digital initiatives and navigate the digital shift effectively.

He holds a Master of Science (M.Sc.) and Bachelor of Science (B.Sc.) in Business Management and Administration, both in the top 10% from Helmut Schmidt Universität - Universität der Bundeswehr Hamburg.

Jens further refined his expertise by completing a program on Digital Strategies for Business at Columbia Business School.

Within Villeroy & Boch, Jens has taken on key roles including Lead of Cultural Change and previously served as Projekt Manager Digital.

Beyond Villeroy & Boch, he co-founded Agile Management Experts [AMX], focusing on Asana and Slack Consulting, and held positions such as Senior Consultant at W+ST Investment Audits and App Store Optimization Manager at REWE Digital GmbH.

Prior to his work in the digital realm, Jens served as an Artillery Officer at Bundeswehr Wir. Dienen. Deutschland.

Jens Backes
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