Sign In

Jervais Choo

Deputy Director, Organisational Design and Innovation

Jervais Choo is the Deputy Director of Organisational Design and Innovation at the National Heritage Board (NHB) in Singapore.12 He is a prominent figure in the intersection of culture, heritage, and technology, with a focus on digital innovation in the museum and cultural sector.13

Key Roles and Responsibilities

  • Programme Director for the DigiMuse project, which aims to advance digital innovation within the culture sector3
  • Leads public sector transformation and innovation design efforts for the National Heritage Board23
  • Previously headed the Festivals and Precinct Development division, responsible for placemaking in the Bras Basah-Bugis Arts and Heritage District3
  • Formerly served as Deputy Director for the National Museum of Singapore3

Notable Achievements

  • Spearheaded the DigiMuse Culture x Technology innovation programme, established in 2017, which has supported over 40 pilot and prototype projects in new and emerging technologies12
  • Played a crucial role in integrating advanced technologies like AI chatbots and virtual environments to enhance museum experiences1
  • Contributed to the rapid digital transformation of Singapore's museums during the COVID-19 crisis, leveraging the DigiMuse programme to quickly adapt to new challenges2

Jervais Choo's work focuses on bridging the gap between tradition and futuristic innovation, redefining how the public interacts with heritage through digital means.1 His expertise spans arts and culture management, museum management, placemaking, digital innovation, and industry development.

Highlights

Jul 10 · sgdi.gov.sg
gov.sg | ODI - SGDI
Apr 14 · worldbank.org
[PDF] Participant List | World Bank

Related Questions

What are some specific projects Jervais Choo has led at the National Heritage Board?
How has Jervais Choo's background in military and aviation influenced his work in arts and culture?
What are the main goals of the DigiMuse program under Jervais Choo's leadership?
How does Jervais Choo balance traditional heritage with digital innovation in museums?
What challenges has Jervais Choo faced in integrating technology like AI and VR into museum experiences?
Jervais Choo
Jervais Choo, photo 1
Jervais Choo, photo 2
Add to my network

Location

Singapore