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Jessica Cerami

Director of Marketing Events @ Gem

Jessica Cerami is a marketing professional with extensive experience in global events marketing and sales enablement. She currently holds the position of Director of Marketing Events at Gem.1 Prior to this, she worked at Segment as the Head of ABM & Global Events.2

Jessica's expertise spans various areas including:

  • Global event marketing strategy
  • Sales enablement
  • Account Based Marketing (ABM)
  • Revenue marketing
  • Customer experience
  • Event operations
  • B2B marketing

She has a BA in Communications with a specialization in Interpersonal and Organizational Communication from California State University-Long Beach.

Jessica's professional journey includes roles at:

  • Gem (current)
  • Segment
  • Vungle
  • Sustainable Brands
  • Pancho Tours
  • International Student Volunteers
  • Disney Regional Entertainment - ESPN Zone Downtown Disney1

At Segment, Jessica played a crucial role in evolving the company's ABM strategy, particularly during the COVID-19 pandemic. She worked closely with the sales team to create a more collaborative and targeted approach to ABM, which resulted in improved pipeline generation and revenue growth.2

Jessica is also known for her efforts in promoting diversity and inclusion. In September 2022, she shared her thoughts on the significance of Hispanic Heritage Month and how it was being celebrated at Gem.3

Highlights

Oct 3 · mutinyhq.com
ABM During Covid: Great Results When Sales Buys Into ABM | Mutiny

Related Questions

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Jessica Cerami
Jessica Cerami, photo 1
Jessica Cerami, photo 2
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Location

San Francisco, California, United States