Sign In

Jessica Hubbard

Research & Measurement I Helping advertisers make smarter decisions

Jessica Hubbard is a marketing research leader with over 15 years of experience in advertising effectiveness across digital media, audio, and television. Currently, she serves as the Global Measurement Lead at Amazon Ads in New York City.1

Her professional background includes significant roles in research and measurement:

  • Previous Roles:
    • Associate Director of Advertiser Research & Measurement at Spotify (October 2018 - December 2021)
    • CPG Vertical Measurement Lead at Facebook (June 2014 - April 2016)
    • Research Director at Nielsen (December 2008 - December 2010)

Key Professional Highlights::

  • Initiated and grew the measurement discipline at Spotify
  • Established 15+ new measurement methodologies
  • Led digital advertising effectiveness research for 20+ clients
  • Expertise in data storytelling and knowledge sharing

Education::

  • Master of Arts in Quantitative Methods in the Social Sciences from Columbia University
  • Bachelor's Degree in Sociology and Dance from Skidmore College

Hubbard is passionate about learning how technology can create a more efficient and sustainable future, with particular interest in health, fitness, food supply chain, and travel industries.1

Highlights

Schedule / Advertising Week NY 2024
Apr 3 · gensler.com
People - Gensler
Apr 15 · adweek.com
Mullen 'World's Toughest Job' Spot Goes Viral - Adweek

Related Questions

What are some of Jessica Hubbard's key achievements at Amazon Ads?
How did Jessica Hubbard contribute to Spotify's measurement strategies?
What methodologies did Jessica Hubbard establish at Facebook?
What is Jessica Hubbard's educational background?
How has Jessica Hubbard's career evolved over the years?
Jessica Hubbard
Jessica Hubbard, photo 1
Jessica Hubbard, photo 2
Add to my network

Location

New York, New York, United States