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Jim Mulhearn
CEO & President @ AmbassadHer // Techstars Alumni
Jim Mulhearn is the Founder and CEO of AmbassadHer, a company he established in September 2017.1 Based in the Greater San Luis Obispo Area, Mulhearn has over 500 connections on LinkedIn.1
Professional Experience
AmbassadHer: As the founder and CEO of AmbassadHer, Mulhearn has been leading the company for approximately 7 years.1 AmbassadHer is focused on revolutionizing influencer marketing at scale, catering to businesses of all sizes to help them achieve their goals.1
Techstars: Mulhearn is also a Techstars alumnus, having been part of the Class of 2017.1 He has maintained his association with Techstars since July 2017.1
Previous Ventures
Before AmbassadHer, Mulhearn founded and led several other companies:
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Impctful: An online marketplace for socially responsible goods and services, which he ran from December 2012 to December 2017.1
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Cynik, Inc: A referral-only marketing group focusing on Music and Entertainment, which he led from May 2008 to July 2015.1
Corporate Experience
Mulhearn's background includes significant experience in the entertainment industry:
- SodaHead.com: Director of Marketing (August 2007 - May 2008)1
- Warner Bros Records: Senior Director of Marketing (October 2001 - July 2007)1
Jim Mulhearn's diverse experience in marketing, entrepreneurship, and the entertainment industry has shaped his current role as the leader of AmbassadHer, where he continues to innovate in the field of influencer marketing.
Highlights
This is my first LinkedIn post for AmbassadHer or anything else, but we have news + I get quite a few DMs about the company, so here goes...
When I started AmbassadHer in 2017, our goal was to connect two groups of people who had been left out of the influencer space - small businesses who got priced out, and real, authentic women whose value had been overlooked by marketers up to that point. The term "nano-influencer" didn't really exist and it took dozens of emails or calls over several weeks and months to convince some clients just to try this new nano-influencer world.
To entice brands, we offered to do activations at scale that nobody was doing - like sending hundreds of influencers into stores to purchase products and then posting on social media, and including a review online along with their social post. We also offered value-adds like market research questions and UGC ownership. They say necessity is the mother of invention and this was never more true for us - these unique activations are now some of our biggest differentiators!
Since then, we’ve seen the nano space explode and there is little convincing needed for brands and clients to try out this space. We have executed over 1,000 campaigns for more than 500 brands of all sizes, from the Fortune 500 to the solo entrepreneur - without ever running an ad.
Today, we are taking the knowledge from the last five years and offering an expansion of our services! Brands will now have access to work with influencers of a full range of reach from nano through celebrity. On top of working with influencers with a full range of reach, we are also offering a new service to manage internal ambassador/referral programs for brands.
We are so grateful to the brands and clients who have brought this vision to life and now it is time for a new goal - to become the only, true one-stop-shop for influence. If you'd like to set up a time to learn more about AmbassadHer and any of these services, feel free to comment below, reach out via messenger, or head to our site (https://lnkd.in/g3tV3Z83) and complete the contact form and we will reach out ASAP!
Cheers, Jim
#entrepreneur #influencermarketing #marketing
So excited that we can finally announce that Heartbeat is in the Inaugural Class of #TechstarsLA!!! Looking forward to 3 months of mentorship and fresh perspective on our business from industry experts in various fields. If you want to discuss our truly fresh take on influencer marketing, please message me here or at [email protected]. Exciting things to come!!!
https://lnkd.in/gxTPGAi
