Suggestions
Jim Woodcock
Senior Vice President and Partner at FleishmanHillard
Jim Woodcock is the Senior Vice President and Partner, Sports at FleishmanHillard, located in St. Louis, Missouri.1 He has over 30 years of experience in the sports business industry, offering expertise in executive-level counsel and strategy, reputation management, international sports properties, public affairs, crisis response, marketing, sponsorship, broadcast rights, facilities management, mergers and acquisitions, branding, publications, and intellectual property rights.1
Woodcock's responsibilities include executive-level counsel and strategy, intellectual property protection, sports business legal matters, marketing, media, and international sports strategies.1 He also handles public affairs, crisis preparation and communications, and media training.1
Jim Woodcock's experience:
- FleishmanHillard Woodcock has been with FleishmanHillard since 1997. His roles there include:
- Senior Vice President and Partner, Sports (June 2005 – Present): Woodcock's clients include teams in the NFL, English Premier League, NHL, and MLB, as well as golf majors, global sports organizations, and sports-centric consumer brands.1
- Managing Supervisor (October 1997 – Present): He managed sports, consumer, entertainment, and regional marketing communications for Anheuser-Busch and its brands, directing media and public relations for Budweiser during the 1996 Centennial Olympic Games.1 He also played a leadership role with Anheuser-Busch brands, including programs with NASCAR, IndyCar, and NHRA.1
- St. Louis Blues, Senior Vice President, Marketing and Communications (Feb 1997 – Apr 2005): Woodcock was responsible for all marketing, communications, and public relations for the team and the arena.1 In 2002, he authored "Note By Note," a book chronicling the team's 35-year history.1
Jim Woodcock graduated from Eastern Illinois University with a BA in Journalism (1978-1982).1 He currently serves on the board of Blues for Kids, St. Louis Sports Commission, and St. Louis Crimestoppers and chairs the communications committee for the American Red Cross of Missouri and Arkansas.1

