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Jina Wye

Food and Beverage CPG

Jina Wye is a seasoned professional with a wealth of expertise in various areas including management, brand and product marketing, product innovation, ecommerce, and sales strategy. She is deeply passionate about cultivating and nurturing products and teams within dynamic, entrepreneurial, high-growth environments.

Jina's educational background is impressive, having pursued an MBA with a focus on Marketing from Columbia Business School. Additionally, she holds a BA in Political Science & Economics from the University of Pennsylvania. Jina has also undertaken specialized courses in Digital Marketing Immersion and User Experience Design at General Assembly, as well as acquiring a Certificate in Culinary Arts/Chef Training from the Institute of Culinary Education.

Throughout her career, Jina Wye has been associated with several prominent organizations, holding key positions with notable responsibilities. She founded Okonokai Sea Snacks, served as a Fractional CMO & Strategy Consultant at Jina Wye LLC, acted as the General Manager for CPG at Mamahuhu, and held important roles at companies like Scout, IRVINS, Dang Foods, Nona Lim, and The Hain Celestial Group. Jina's diverse experience across different companies has equipped her with a comprehensive understanding of the intricacies involved in marketing, management, and product development.

Highlights

Jan 24 · linkedin

These Potato Chips Are The Future: "IRVINS Salted Egg Salmon Skin snacks are, without a goddamn doubt, one of my favorite snacks on the market today" Read more: #https://lnkd.in/gCf5CPWu Irvin H Y Gunawan Ivan Gunawan Ircahn Hasaka Yuga Gunawan

Jan 11 · linkedin

Move over, keto! The Lazy Diet is where it's at. "The Lazy Diet is a surprising, easy, and totally satisfying way to eat right...For dinner, try Scout canned fish" https://lnkd.in/gDy2SP8t Adam Bent Charlotte Langley Nate Dunn

Jina Wye
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Location

Honolulu Metropolitan Area