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Jip van de Meent

Jr. Strategist at Dentsu Creative

Jip van de Meent is a Junior Strategist at Dentsu Creative Amsterdam, where he focuses on innovative advertising strategies and creative campaigns. He has a background in marketing and communications, having graduated from the University of Amsterdam. His role involves engaging with various media formats, including digital out-of-home (DOOH) advertising, and he has participated in discussions at prominent events like the Cannes Lions International Festival of Creativity.25

In addition to his professional work, Jip actively shares insights and experiences related to the advertising industry on his LinkedIn profile. He has contributed to discussions about creative mood-boarding in film and the humorous aspects of advertising campaigns, showcasing his engagement with contemporary trends in [marketing.134]

Highlights

Jul 1 · linkedin

3 rather funny insights from Cannes [3/3]

I used Pinterest for 10+ hours last week.

And they did not mention their brand once. By letting the set designers of Poor Things show the immensely sexy creative mood-boarding of the movie, an instant craving to get back on the app was sparked.

It won against all overbranded talks of the week.

Shona Heath Xanthe Wells

Jun 28 · linkedin

3 rather funny insights from Cannes [2/3]

You know who the agency of Liquid Death is?

Comedians.

Not kidding. Just in-house hilarious people that think in entertainment in stead of in ads.

Realise how Liquid Death is arguably the #1 most loved brand atm. No coincidence with the recent dawn of humor.

New vacancies maybe?

Related Questions

What projects has Jip van de Meent worked on at Dentsu Creative Amsterdam?
What did Jip van de Meent present at the Cannes Lions?
How did Jip van de Meent's campaign for SIRE Stichting Ideele Reclame perform?
What are Jip van de Meent's key achievements as a Junior Strategist?
What inspired Jip van de Meent to pursue a career in advertising?
Jip van de Meent
Jip van de Meent, photo 1
Jip van de Meent, photo 2
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Location

Amsterdam, North Holland, Netherlands