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Jo Harding
Sales & Marketing Consultant for the construction industry. A logical and methodical approach with continual support when needed.
Professional Background
Jo Harding is a seasoned professional with over seven years of experience operating HardingConsult, a consultancy firm dedicated to providing specialized support in the lighting industry. With a focus on collaboration and close partnerships, Jo has positioned HardingConsult as a trusted advisor for a select group of clients, including manufacturers, designers, and design consultants in the lighting sector. This client-centric approach has allowed her to deliver tailored insights and solutions that meet the specific needs of each organization.
Before founding HardingConsult, Jo cultivated a rich background in lighting specification sales and marketing, which empowers her to offer invaluable guidance to her clients. Her vast experience includes serving as the Sales and Marketing Director at Fagerhult Lighting, where she played a crucial role in driving growth and enhancing brand visibility. Additionally, Jo held the position of Marketing Manager at Fagerhult Lighting and contributed her expertise as a Business Development Manager at CONCORD LIGHTING. These roles have equipped her with a comprehensive understanding of the industry's dynamics and the intricacies of specification selling.
Education and Achievements
Jo Harding's academic journey began at the University of Liverpool, where she studied BA Hons in French Language and Literature. This educational background not only provided her with strong analytical and communication skills but also fostered her ability to connect with diverse clients and stakeholders across different markets.
Throughout her career, Jo has consistently demonstrated her commitment to professional development and excellence. A notable testament to her capabilities is the recent endorsement from Paul Collings at Timberplay, who expressed high regard for Jo’s specification sales training services. His testimonial highlights her effective communication skills and the positive impact of her training sessions on the team’s performance, illustrating Jo's ability to deliver high-quality training that resonates with her clients' needs and objectives.
Achievements
- Successfully established and operated HardingConsult for over seven years, providing strategic consulting to clients in the lighting industry.
- Collaborated with a diverse range of clients, including top manufacturers and design consultants, enhancing their sales strategies and marketing approaches.
- Utilized extensive experience in specification sales to inform and influence client's decision-making processes, resulting in improved sales outcomes.
- Played a critical role as Sales and Marketing Director and Marketing Manager at Fagerhult Lighting, where she led numerous campaigns that significantly increased the company's market reach and profitability.
- Developed and implemented effective business development strategies as the Business Development Manager at CONCORD LIGHTING, contributing to increased client acquisition and retention.
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Public Person Background Summary
Education and Professional History
